Retail

GAME acquires stake in AR developer Ads Reality

High Street retailer GAME has purchased a minority stake in UK-based augmented reality company Ads Reality. GAME had been working with the AR firm on its Scan It tech for its mobile app.Scan It allows users to scan titles and gives them a personalised price based on the Reward card …

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Another PC game skips physical release in the UK

Another one of this year’s big PC games releases will not be available physically, it has emerged. ShopTo has revealed that the standard edition of Ubisoft’s upcoming shooter Rainbox Six Siege will not be released on disc in the UK. The Collector’s Edition, which comes complete with a guide book, …

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UK retail expects toys-to-life growth as LEGO enters the fray

Leading UK games retailers expect the toys-to-life genre to get even bigger this year with the arrival of LEGO Dimensions. Warner Bros’ game will unite LEGO characters such as Gandalf and Batman, and is coming to Xbox One, PS4, Xbox 360, PS3 and Wii U on September 29th. The title …

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GAME: Guitar Hero and Rock Band can win over hardcore and casual players

The CEO of GAME is excited about the imminent return of Guitar Hero and Rock Band, because these games appeal to so many different gamers. Martyn Gibbs’ comments follows that of GameStop’s international boss, who told MCV last year that ‘now is a good time for Guitar Hero to come …

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Mortal Kombat X enjoys the biggest launch in the series’ history

The creative director of Mortal Kombat has said that Mortal Kombat X has sold faster than any previous entry in the series’ 13-year history. Thank you everyone for making Mortal Kombat X the biggest launch in MK history,” Ed Boon said. You made the game FAR exceed our wildest expectations.” …

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International Factfile 2015: Ireland

According to research outlet McCormick AMS, Irish gamers spent €206m (149.1m) on boxed video games in 2014. However, when compared to figures published by the firm for 2012, this represents a decline in games retail of around 17 per cent, with spending in 2012 totalling €248m (178.8m). Meanwhile, market tracker …

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Battlefield Hardline narrowly beats FIFA 15 to No.1

Battlefield Hardline spent its fourth week in pole position of the GfK Chart-Track All Formats Top 40. It managed this in spite of a 56 per cent sales decline. EA’s shooter was nearly No.2 this week as FIFA 15 came extremely close to taking the top slot with less than …

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Amazon takes fake review suppliers to court

The operators of a website that sells four and five star reviews for Amazon products is being taken to court by the online retail giant. GeekWire reports that Amazon has accused Jay Gentile of selling fake ‘verified reviews’ to suppliers and even supplying advice on how they can trick Amazon …

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VIDEO: LEGO Dimensions dated, IPs confirmed

Warner has moved swiftly following the LEGO Dimensions leak to announce the first official details about the game. The game, which represents Warner and LEGO’s first foray into the toys-to-life genre, is due out on September 29th and will be released on PS4, Xbox One, PS3, Xbox 360 and Wii …

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