Rohde: Sony was ‘dancing in the aisles’ after £429 Xbox One reveal

Sony’s head of Worldwide Studios America Scott Rohde can remember the precise moment that Microsoft revealed the Xbox One’s RRP.

That’s because it was a cause of celebration for the PS4 platform holder, the exec has said.

"I’m not gonna lie. I remember exactly where I was," Rohde told ArsTechnica. "We were in press conference rehearsals last year. We had a feeling they were going to come in at $499, but we weren’t sure.

So yeah, we were dancing in the aisles and high-fiving. It was great. Anyone that came in on an interview, it didn’t matter what the question was, I could always just answer it with $399. It was the answer to every question."

Rohde added that he wasn’t surprised by Microsoft’s subsequent decision to drop Kinect and cut the price of its console down to 349.

"I think that, to be truthful, we always assumed that eventually they’d have to release a SKU without a camera," he added. "So we were waiting for it to a degree, and we were ready for it."