Sega officially confirms London 2012 tie-in

MCV Staff 17th January 2012 Business News

Deep breath – London 2012: The Official Video Game of the Olympic Games has been officially announced by Sega.

The game will be released in June for Xbox 360, PS3 and PC. It will support both Microsoft’s Kinect camera and the PlayStation Move.

It will feature over 30 Olympic events including a pair of debutants – Keirin (cycling) and Synchronised Platform Diving.

Motion control support is not universal across all events and some disciplines – such as the PlayStation Move only 25m Rapid Fire Pistol – will be limited to one device.

We are proud to offer the Great British public the chance to actually experience the excitement and pride of taking part in London 2012,” senior VP of marketing at Sega Europe and Sega of America Gary Knight stated.

With all new Olympic events and returning favourite sports brought to life with the very latest video gaming technology, everyone will be able to participate in the Olympic Games from their own home.”

Sega last year released the equally catchily titled Mario & Sonic at the London 2012 Olympic Games for Wii. That game is due out on 3DS next month.

Tags

About MCV Staff

Check Also

470 Pacific [Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

[Industry news] Pacific Standard Creative Launches as New Division of Pacific Standard Sound, Merging World-Class Film, Television, and Video Game Capabilities

Pacific Standard Sound (PSS), the award-winning sound design and full service post production and sound company whose work spans some of entertainment's most iconic properties, today announced the launch of Pacific Standard Creative (PSC), a new division purpose-built to serve the evolving storytelling and production needs of video game development studios, advertising agencies, trailer houses, and independent productions who demand world-class sound without compromise. Pacific Standard Creative will be helmed by industry veteran Eric Marks, who brings more than a decade of audio and engineering leadership, as well as two years as the Vice President of the Motion Picture Sound Editors (MPSE).

© Copyright 2026, MCV. BizMedia