Twitch hits 100m monthly viewers in 2014

Streaming video service Twitch continues to boom, with monthly viewer numbers reaching 100m in 2014.

All of which came from 1.5 unique broadcasters. Those numbers are up from 45m monthlies and 90k broadcasters in 2013.

Viewers throughout 2014 watched 16bn minutes of footage, with a peak of 1m concurrent viewers and a total of 11m broadcasts per month.

There’s been big non-US growth, too. Minutes watched by non-Americans stood at 6bn in January 2013, 7.5bn in January 2014 and then hit 12bn in December 2014.

Charities also used the video platform to successfully raise over $10.5m throughout the year, which is more than the total raised in Twitch’s first three years combined.

Also on the up were the number of publishers enjoying a commercial partnership with Twitch, with EA, Ubisoft, PlayStation, Microsoft, Nintendo, Bethesda, Blizzard now all on the books – and that doesn’t include the many companies that struck promotional agreements with individual Twitch broadcasters.

Thanks to each and every member of the Twitch community, 2014 was a truly epic year,” the company said. As we approach our 4th anniversary, we reflect on the year past. It was the year Twitch played Pokmon, broke 100M unique monthly viewers, and built mobile and console apps worthy of Twitch users everywhere.

But that’s just a start, and we’re not resting on our laurels. Together, we made 2014 a year to remember. Let’s do it again in 2015.”

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