MCV/DEVELOP News, events, research and jobs from the games industry
We’ll never know exactly how much EA spent on bankrolling BioWare’s first MMO Star Wars: The Old Republic, but one analyst reckons the total figure could be close to half a billion dollars.
“I think it’s safe to say that the total all-in investment in Star Wars is probably approaching half a billion dollars,” Cowen & Co analyst Doug Creutz told MarketWatch.
“EA has minimised its risks as much as it can on this bet, but it’s still a risky bet. To the extent that any one game defines his (John Riccitiello) tenure, it’s going to be how ‘Star Wars’ performs.”
For more details on this story, visit MCV.
![electronic arts header [From the industry] Electronic Arts Opens Up 23 More Accessibility Patents for Wider Use and Open-Sources Photosensitivity Analysis Plugin](https://mcvuk.com/wp-content/uploads/electronic-arts-header-310x165.jpg)
![Atelico AI Engine logo [Industry news] Studio Atelico Launches the First AI Engine Built to Run On-Device Inside Games](https://mcvuk.com/wp-content/uploads/Atelico_AI_Engine_logo-310x165.jpg){kind=logo}