Cloud gaming group talks â??game demos that redirect to a webpage with an in-store discount couponâ?

Gaikai aims to open digital doors to highstreet retail

This year’s launch of online streaming service Gaikai will offer publishers and retailers a chance to outdo each other on the emerging digital battleground.

And Andrew Gault, co-founder of Gaikai, says the cloud-gaming firm is in deep discussions with big names from both sides of the divide.

“We’re speaking to quite a number of retailers, and none of them despise the idea we have,” Gault told MCV this week.

More details on Gaikai’s retail battleplan can be found here.

About MCV Staff

Check Also

snail 1 [Industry news] Snail Games partners with three Polish studios to support emerging regional talent

[Industry news] Snail Games partners with three Polish studios to support emerging regional talent

Snail Games and its indie publishing imprint, Wandering Wizard, have made the strategic decision to partner with and publish three titles from Polish development teams to highlight emerging talent from the region. Studios included in this initiative are Above The Desk, creators of Above the Snow; Donkey Crew, the team behind Bellwright; and Frozen Way Games, who are currently developing Honeycomb: The World Beyond.