Former EA exec nominated for 'excellence' in innovation and financial performance

Trion Worlds CEO contends for entrepreneur award

The founder of Rift developer Trion Worlds, Lars Buttler, has been named as a finalist for the Ernst & Young entrepreneur of the Year award.

The prize recognises “outstanding” entrepreneurs who demonstrate “excellence and extraordinary” success in areas such as innovation and financial performance.

Trion Worlds, which Buttler founded in 2006, recently announced that it had scored $85 million in investment, on top of garnering $100 million from an initial funding round.

As well as forming the Rift developer, he has previously worked as VP for Global Online at EA, where he led strategy for MMOG Ultima Online.

Previous winners of the Entrepreneur of the Year award include Dell founder Michael Dell and Amazon.com CEO Jeff Bezos.

The winners of the 2012 prize will be announced on June 2nd.

About MCV Staff

Check Also

Blog header 2026 IG50 [Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

[Industry news] Ubisoft backs IG50 Awards as Into Games opens applications for 2026 cohort

UK games charity Into Games has today opened applications for IG50 2026, its annual programme that recognises 50 of the most talented yet-to-be-hired people in UK games from working-class and low-income backgrounds. The announcement comes as Ubisoft joins as the headline sponsor and as Into Games confirms that 11 winners from the previous 2025 cohort have been placed in paid roles in the UK games industry through its Boost placement programme.