The world’s biggest MMO has become the latest game to adopt the increasingly popular free-to-play model.
Users can now download and play World of Warcraft for as long as they like until they reach level 20.
The move could help bring the number of subscribers up past peak levels. Last year publisher-developer Blizzard Entertainment announced worldwide subscribers for the game stood at an all-time high of 12m, while in March 2011 this had fallen to 11.4m.
Tags Blizzard infodevelop-online-net world of warcraft
![jam [Industry news] 70 games release exclusive content as Green Game Jam 2026 goes live globally](https://mcvuk.com/wp-content/uploads/jam-310x165.png)
Playing for the Planet today announced the official go live launch of the 2026 Green Game Jam, with 70 participating games beginning to roll out new in-game environmental activations to players worldwide. The games are launching exclusive coral reef and rainforest themed content, events and challenges to celebrate World Environment Day, with yet more titles joining the festivities in September of this year making this year’s Green Game Jam the biggest to date!
MCV/DEVELOP News, events, research and jobs from the games industry
![Echo FullLogoBlack 1200x1200 [Industry News] G2A.COM Surpasses €12 Million in Esports Investment with Renewed Echo Esports Partnership](https://mcvuk.com/wp-content/uploads/Echo-FullLogoBlack_1200x1200-310x165.webp)
