'This is a game that's not going to just build on our strengths. It will continue to push the envelope in innovation'
Read More »Activision on Fortnite: “New players bring us new opportunities to expand our own communities”
Activision eyes Fortnite's player base and mobile model as it posts record Q1 results
Read More »2017 was a record breaking year for Activision Blizzard
Publisher reveals plans for a ‘major expansion’ to Destiny 2 amid bold boasts
Read More »A Call of Duty Movie, the Overwatch League, Candy Crush ice cream – Tim Kilpin is extending the brand
Activision Blizzard just had its biggest week of the year. Its annual Call of Duty behemoth was launched at retail to strong sales figures, while BlizzCon gathered tens of thousands of the company’s most faithful fans together. One big announcement was for a Disneyland-esque Overwatch map, celebrating the company’s biggest …
Read More »Call of Duty: WWII is still No.1 as three new titles enter Top Ten
There’s no budging Activision’s Call of Duty: WWII from the top of the charts this week. Not only has the FPS clung onto its debut position, but it also posts the best week two sales for any game in the UK charts this year, beating previous record holder FIFA 18 …
Read More »Destiny 2 was huge in the US – and shows why we need combined sales figures in the UK
NPD figures for the US games market, which combine both physical and digital sales, often make happier reading than our UK retail figures. And the latest 49 per cent year-on-year rise in figures for September shows that more clearly than ever. Sales soared on the back of the hugely successful …
Read More »Market analyst downgrades expectations for Activision Blizzard and Take-Two Interactive
Citing the risk of the Overwatch esports league and the frequency of top titles from Take-Two, analyst firm Cowen warns of potential underperformance
Read More »Destiny 2’s digital sales far higher than the original, Activision confirms
Destiny 2’s Week One figures may not have reached the same heights as its predecessor when it launched last week, but it’s still the biggest UK launch of the year so far – a feat it’s now managed to mirror on a worldwide scale, publisher Activision Blizzard has announced, delivering …
Read More »Blizzard partner with DeepMind to explore AI using StarCraft II
New deep learning tools, called SC2LE, hope to benchmark AI performance against human counterparts
Read More »Activision Blizzard revenue up despite console sales decline
Activision Blizzard has posted "better than expected" financial results forQ2 2017.Net revenue hit $1.63bn for the quarter ending June 30th, rising 4 per cent year-on-year. Digital channels, meanwhile, grew 15 per cent year-on-year to reach $1.31bn. That said, console sales for Q2 were actually down 13 per cent year-on-year for …
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