Tag Archives: activision

Having surged back up the charts to claim second spot in the ELSPA GfK Chart-Track Top 40 this week, Activision Blizzard’s Call of Duty: Modern Warfare 2 should in the next few days cement its position as the UK’s best selling game ever. In doing so it will pass Nintendo’s …

Project director Brian Bright, who is working on what is thought to be the very last Neversoft-made Guitar Hero game, bares all

In a damning assessment of Activision’s quarterly financial report, analyst Michael Pachter has claimed that he fears Activision has begun to slip a bit” and that November’s Call of Duty: Black Ops will fail to match the performance of last year’s global hit Modern Warfare 2. The Q2 results were …

Publisher Activision has made one of the most blatant statements yet concerning its intention to tackle what many executives see as the pre-owned ‘problem’ in the video games market. Responding to a question from Wells Fargo Securities’ Jess Lubert in a call to investors, COO Thomas Tippl initially responded gently …

Bobby Kotick has said that his company Activision is spending more on marketing this November’s Call of Duty: Black Ops than it has spent on any other title. This across the board is the biggest investment that we’ve ever made in a launch of a title,” the exec told investors. …

Activision’s recent efforts to introduce new IP into two key genres appears not to have paid off, with the publisher admitting that both Raven Software’s Singularity and Bizarre Creations’ Blur were unable to deliver the goods at retail. Singularity fell short of meeting what is an exceptionally high bar within …

Activision has reported a 12 per cent jump in earnings for the quarter ending June 30th 2010, though it was the reported rise of its digital sales that have really caught the eye. The publisher stated that for the first time in its history, sales from its digital channels outstripped …

Publisher Activision has denied allegations that it has a sexist development agenda that forbids the use of female lead characters in its titles. The claims come from a speculative report on Gamasutra that cites a number of unnamed sources. Games with female leads don’t sell,” it reads. At least that’s …

Bungie has stated that its still mysterious debut game for new partner Activision is being deliberately designed to carry over to a new generation of console hardware. Speaking to CVG, Bungie community director Brian Jarrard explained: I don’t know if developers aren’t ‘ready’ to kick off a new generation of …

Publisher Activision Blizzard has confirmed that last week’s new release Starcraft II: Wings of Liberty sold over 1m copies worldwide in its first 24 hours of availability. The numbers have already cemented its position as the best selling game of 2010. Furthermore, it went on to sell in excess of …