MCV/DEVELOP News, events, research and jobs from the games industry
As its Excalibur label celebrates its tenth anniversary, MCV catches up with Contact Sales’ MD Robert Stallibrass and marketing boss Richard Barclay about the sim market, owning its own IP and virtual reality… Excalibur is celebrating its tenth birthday. How has the simulation market changed in that time? Robert Stallibrass, …
Read More »UKIE calls for more Government investment in the games industry
UKIE has outlined a four-point proposal for more Government funding for the UK games industry. The trade body has called on George Osborne, the Chancellor of the Exchequer, to agree proposals for more investment in the games industry. The first is the reinstatement of the Prototype Fund with a budget …
Read More »Roll7 – Rolling With The Times
Roll7 is one of the hottest indie studios in the UK right now. It was behind the popular and infuriately addictive skating title OllIOlli, which launched on PlayStation Vita in January of this year. It was a smash hit, and garnered a cult following. But the studio wasn’t always producing …
Read More »COUNTDOWN TO LGC: Speaker FAQ – Rupert Whitehead, Google
This year’s London Games Conference on November 19th will have a number of high profile speakers from around the games industry sharing their knowledge. Google’s Rupert Whitehead talks about the importance of educating development studios big and small about marketing campaigns. For the unaware, who are you and what do …
Read More »COUNTDOWN TO LGC: Speaker FAQ – Rick Kelley, Facebook
This year’s London Games Conference on November 19th will have a number of high profile speakers from around the games industry sharing their knowledge. Today, Facebook’s Rick Kelley tells MCV about the social network’s importance to marketers, and the challenges of discoverability in gaming at the moment. For the unaware, …
Read More »PlayStation TV – Sony’s ‘Swiss Army Knife’
Sony is riding a wave of success at the moment. Its latest hardware, the PlayStation 4, has surpassed one million units sold in its first nine months on sale in the UK, and has sold over 13m consoles worldwide. It’s comfortably outselling rivals Xbox One and Wii U. And next …
Read More »COUNTDOWN TO LGC: Speaker FAQ – Nick Parker, Parker Consulting
This year’s London Games Conference on November 19th will have a number of high profile speakers from around the games industry sharing their knowledge. Ahead of the event, Nick Parker of Parker Consulting tells us why marketers need to step outside of their comfort zone to push games. For the …
Read More »COUNTDOWN TO LGC: Buzzfeed on how games brands can stay relevant on the social web
This year’s London Games Conference on November 19th will have a number of high profile speakers from around the games industry sharing their knowledge. Buzzfeed UK’s creative director Philip Byrne talks to MCV about some of the site’s marketing campaigns and what we can expect from his talk at this …
Read More »Ubisoft pulls new games from Steam worldwide
Ubisoft will not be releasing the likes of Assassin’s Creed Unity and Far Cry 4 on Steam globally. That’s according to PCGamesN, who reports that the firm pulled all of its upcoming releases from Steam worldwide last night. Earlier this week it was revealed that the publisher wouldn’t be releasing …
Read More »QA AND LOCALISATION: What’s bugging the bug testers?
As an important part of the games industry, the QA and localisation sphere is subject to the same changes that the entire sector is experiencing. For example, the shift in the ways that games are distributed these days has been a challenge for the way QA firms operate. Where before …
Read More »