MCV/DEVELOP News, events, research and jobs from the games industry
Namco Bandai has closed the D3P office in Cambridge. The news comes after Namco Bandai acquired D3P last year. MCV understands redundancies have been made as a result. The firm has integrated all sales and marketing for titles such as Ben 10 into the main Namco Bandai European offices. D3P …
Read More »D3P closes Cambridge office
Namco Bandai has closed the D3P office in Cambridge. The news comes after Namco Bandai acquired D3P last year. MCV understands redundancies have been made as a result. The firm has integrated all sales and marketing for titles such as Ben 10 into the main Namco Bandai European offices. D3P …
Read More »Game advertising coalition formed
Leading game publishers and businesses have formed an in-game advertising steering group with the Internet Advertising Bureau. The collaboration – which includes Sony, Microsoft, IGN, EA, DoubleFusion and IGA Worldwide – will work on developing and promoting in-game advertising in new titles this year such as upcoming 3D PS3 racer …
Read More »Game advertising coalition formed
Leading game publishers and businesses have formed an in-game advertising steering group with the Internet Advertising Bureau. The collaboration – which includes Sony, Microsoft, IGN, EA, DoubleFusion and IGA Worldwide – will work on developing and promoting in-game advertising in new titles this year such as upcoming 3D PS3 racer …
Read More »OPINION: 3D is a big ask
The rush to embrace 3D gaming as a way to reinvigorate the high-grade end of the gaming spectrum is certainly exciting. From the demos I have seen, it really can make triple-A content more compelling. And with many leaders in games psyched up for it, the industry can make a …
Read More »OPINION: 3D is a big ask
The rush to embrace 3D gaming as a way to reinvigorate the high-grade end of the gaming spectrum is certainly exciting. From the demos I have seen, it really can make triple-A content more compelling. And with many leaders in games psyched up for it, the industry can make a …
Read More »Cloud gaming to transform retail
This year’s launch of online streaming service Gaikai will offer publishers and retailers a chance to outdo each other on the emerging digital battleground. And Andrew Gault, co-founder of Gaikai, says the cloud-gaming firm is in deep discussions with big names from both sides of the divide. We’re speaking to …
Read More »Cloud gaming to transform retail
This year’s launch of online streaming service Gaikai will offer publishers and retailers a chance to outdo each other on the emerging digital battleground. And Andrew Gault, co-founder of Gaikai, says the cloud-gaming firm is in deep discussions with big names from both sides of the divide. We’re speaking to …
Read More »Sega: Online Pass is very clever
It is a very clever idea and is something we are certainly taking a look at” – those are the words of Sega West president Mike Hayes when asked by MCV what he thinks about EA’s Online Pass DLC system. Hayes joins Ubisoft’s CFO Alain Martinez in openly expressing his …
Read More »Sega: Online Pass is very clever
It is a very clever idea and is something we are certainly taking a look at” – those are the words of Sega West president Mike Hayes when asked by MCV what he thinks about EA’s Online Pass DLC system. Hayes joins Ubisoft’s CFO Alain Martinez in openly expressing his …
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