Tag Archives: bobby kotick

DICE: Bobby comes clean

Activision Blizzard CEO Bobby Kotick delivered a winning keynote at DICE in Las Vegas that was full of charming anecdotes about his own mistakes, as well as a vision for how large publishing companies can and should work with creative teams and individuals. His speech to a packed house verged …

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Call Of Duty series tops 55 million sales

The Call Of Duty series has surpassed 55 million unit sales to date worldwide, taking a whopping $3 billion in retail sales in the process. That’s according to a combination of data from The NPD Group, ChartTrack, GfK and internal Activision estimates, released today by the publisher. The series has …

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Activision breaks silence on pricing

Giant publisher Activision has defended its decision to slap a 55 RRP on Call of Duty: Modern Warfare 2, insisting the game justifies the price tag. Some retailers had previously expressed concern to MCV over the effect the price – which is 5 more expensive than regular Xbox 360 and …

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Activision threat rejected by Sony

Sony CEO Sir Howard Stringer has labeled recent threats from Activision Blizzard boss Bobby Kotick as noise”. In June, Bobby Kotick claimed that Activision Blizzard may cease supporting Sony’s PS3 platform unless the system is given a price drop. Yet on Tuesday, when attending the Allen & Co conference in …

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