PlayStation hopes to become the next big gaming brand in China after Sony’s confirmation of its move into the market. Sony Japan and China’s Shanghai Oriental Pearl Group have established a joint venture in the Shanghai free trade zone to manufacture and market PlayStation hardware in the region, Reuters reports. …
Read More »Is China’s new console market a walled garden?
Nick Gibson debates whether the nation’s new attitude to consoles is all that it seems
Read More »NBA 2K Online hits 19m registered users in China
Take-Two and Tencent collaboration NBA 2K Online has garnered 19m registered accounts in China. Joystiq reports Take-Two CEO Strauss Zelnick revealed the milestone during the company’s most recent call with investors. "Usage and player engagement with NBA 2K Online continued to gain momentum, and it’s now the number one PC …
Read More »Dos and Don’ts for lauching games in BRIC markets
Glispa's Tim Nilsson offers tips on breaking into Brazil, Russia, India and China
Read More »Console games market rushes to capitalise on £8bn Chinese goldmine
Publishers and platform holders no longer have to ignore one of the world’s biggest video games markets. China is open for business. Government officials have lifted the 14-year ban on consoles and production of the devices has begun in Shanghai’s free trade zone to be sold in China. In doing …
Read More »China’s mobile market on pace to surpass US in size – report
China’s mobile gaming market is nearing the same size as America’s market and growing at a significantly faster rate, a new report from research firm Superdata has revealed. Games Industry highlights Superdata’s research, which projects Chinese mobile gaming will bring in $3bn in revenue this year – the US is …
Read More »New Nintendo hardware in development for emerging markets
Nintendo is to develop a completely new console designed specifically to target China and other emerging economies. Bloomberg reports that Nintendo has opted for a brand new machine rather than trying to rustle together a cut-down version of an existing machine such as the Wii U. We want to make …
Read More »McGee: Xbox One will fail in China
Developer American McGee has described Microsoft’s decision to release Xbox in China as a ‘blunder’. China-based McGee, the creator of titles such as Alice: Madness Returns and Bad Day LA, is the second vocal critic of the strategy after analyst Piers Harding-Rolls said yesterday that success was not guaranteed” in …
Read More »Major League Gaming arena under construction in China
Major League Gaming has partnered with a pair of Chinese corporations to build an eSports-dedicated arena near Hong Kong. The arena, which MLG described to onGamers as a true stadium and the first of its time,” will open in 2017 on Hengqin Island – a tourist city just a short …
Read More »Xbox One heading to China in September
Release will mark first official Xbox launch in country
Read More »