MCV/DEVELOP News, events, research and jobs from the games industry
Download retailers have their doubts over a UK bill that will allow consumers to return ‘faulty’ digital content. The bill – revealed in the Queen’s speech opening Parliament last week – says that any product a reasonable person would judge to be faulty must qualify for a refund. This could …
Read More »UK games price war hurting foreign retail
Games retailers across EMEA regions say they are facing bankruptcy – and it’s all our fault. Low UK game pricing has caused a sharp rise in importing amongst consumers around the globe, damaging local sales. Foreign indie stores are following suit, and buying stock in bulk from the UK. This …
Read More »Retail hails Call of Duty ‘reinvention’
UK retailers are very pleased by Activision’s decision to make big changes to its Call of Duty series. The publisher announced last week that the new Call of Duty will launch on current and next generation consoles, will be driven by an entirely new engine and will be a new …
Read More »Major TV campaign for Animal Crossing 3DS
Nintendo is putting its money where its mouth is for upcoming 3DS system shifter, Animal Crossing: New Leaf. The company tells MCV the game is a key release for the handheld and has organised an expansive TV campaign for launch. The firm has also booked press ads and launched special …
Read More »Pokemon, Call of Duty and indie retailers star in this week’s MCV
This latest MCV–which isnow available to view online– features our in-depth study on in-app purchases. We also interview The Pokemon Company and speak to Nintendo about the Animal Crossing franchise. Elsewhere, retail talks about the new Call of Duty, and our indie retail month continues. Download our iPad app now,which …
Read More »April sales stumble as blockbusters dry up
Just 1.58m boxed games were sold last month in the UK, as the number of major launches dwindle. It’s a drop of 21.6 per cent over the same period in 2012. And over 1m fewer games were sold in April compared to March. The boxed software sector generated 37.8m in …
Read More »GAME plots summer of events to counter video games drought
High Street giant GAME says it will reach out to software-starved consumers with a series of major events this summer. The firm responded to MCV’s story last week about a lack of games coming out over the next four months. It said it would work ‘smarter’ to entice consumers, before …
Read More »The Death of TV Advertising
There was a time when you couldn’t flick on Coronation Street without seeing Ant and Dec prance about on a Wii Fit Balance Board. If a game was worth stocking, it had a TV ad. And there were hundreds of them, often found alongside big football matches orThe X Factor. …
Read More »EA signs ‘exclusive’ video game rights to Star Wars
EA will be going to a galaxy far, far away again more often, following a major publishing agreement with Disney. EA has signed the ‘exclusive’ rights to create Star Wars games on a multi-year deal. It follows the closure of the LucasFilm’s in-house publishing label, LucasArts. Judging by EA’s press …
Read More »Amazon UK download plans ‘a mystery’
Publishers are in the dark over Amazon’s UK?PC download store. UK?PC firms have already signed a contract with the retail giant to get their games on the store, which was expected early in 2012. But the store was delayed, with no new launch date set. Amazon’s head of games Graham …
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