Microsoft’s pre-E3 press conference will start at 5:30pm in the UK on Monday, June 15th – 9:30am in Los Angeles. The conference will last 90 minutes and takes place at The Galen Center on 3400 South Figueroa Street, for those attending on the day. If you are planning to attend, …
Read More »E3 2015: When is EA’s press conference?
EA’s blockbuster E3 press conference will take place on Monday June 15th, at 9pm UK time, or 1pm LA time. The event will last exactly one hour. Expected at the event is a slew of blockbuster games, including the usual Madden, FIFA and Need for Speed, alongside exciting new games …
Read More »More money is spent on games than movies and music combined, says IHS
Stat trackers IHS has shown its latest market data ahead of next week’s E3 – revealing that $92bn will be spent on games this year. That is higher than music ($18bn) and movies ($62bn) combined. The latest estimates from the firm also reveals that 80 per cent of this revenue …
Read More »Everybody hates free-to-play
Or do they? One of the most popular ways of paying for games is under constant scrutiny from the media and core consumers. So what can be done about free-to-play’s negative image? The successful freemium game is based on five principles,” says Canada’s minister of mobile gaming. Entice the player …
Read More »OPINION: E3 may be over for you
The words: ‘E3 just isn’t as relevant as it used to be’ are invariably said by two sets of people. Either those with a vested interest in its decline, or people who are trying to come to terms with the fact that their boss isn’t sending them this year. It’s …
Read More »Why you should get involved in GamesAid
Out of all the things that the UK games industry has achieved over the past decade, GamesAid must stand as the best. The industry charity has raised well over 1.2m since it launched to support children from all walks of life. Yet its impact goes beyond changing the lives of …
Read More »Tesco prepares week-long E3 promotion
Fans can pre-order two E3 blockbusters for 80 from Tesco. The offer is available for just the week of E3, Monday, June 15th to Friday, June 19th, and will be available via the Tesco website. The retailer says the deal will include the standard editions of ‘key software releases’ that …
Read More »Halo 5 will be Xbox’s ‘biggest game launch’
Xbox says Halo 5: Guardians will be the biggest game it has ever launched. Product manager Kuran Kapoor made the assertion ahead of E3, which he says will boast ‘incredible new announcements’ for the IP. The Xbox One exclusive launches at a busy time for shooters in the games industry, …
Read More »Blizzard exec Paul Sams joins Ready at Dawn as CEO
Ready At Dawn has named Paul Sams as its new CEO as it seeks to publish its own games. The studio, best known this year for PS4 exclusive The Order: 1886, wants to create its own ‘transmedia IP’ and is on the hunt for investors. Sams – the longtime COO …
Read More »Nintendo UK marketing boss Shelly Pearce joins Anki
Nintendo’s UK marketing and PR director Shelly Pearce has left the platform holder after 17 years with the business. Pearce will join Anki Europe as senior marketing director. Anki is the company behind Anki Drive, which is a car game with real cars and tracks. A sort-of Mario Kart meets …
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