MCV/DEVELOP News, events, research and jobs from the games industry
Nintendo and The Pokmon Company have announced two new Pokmon games will launch this Christmas. Pokmon Omega Ruby and Alpha Sapphire will arrive in November for 3DS. They are both remakes of the 2003 Game Boy Advance games – Pokmon Ruby and Sapphire. Nintendo has been annualizing its Pokmon series …
Read More »UK boxed game sales collapse as release schedule dries up
The UK games market plunged to its lowest figure all year last month as the number of new releases slowed dramatically. Only 7.9m was made in revenue for the week ending April 26th – a fall of 34 per cent week-on-week – according to GfK Chart-Track. The biggest launches of …
Read More »Lick PR emerges from the ashes of Lunch
Former members of now defunct PR agency Lunch have formed a new company – Lick PR. The firm is made up of team director Lucy Starvis, account manager Ian Dickson, account executive Colette Barr and MD Kat Osman. Based in Central London, the game, technology and event PR agency was …
Read More »Oculus hits back at Zenimax’s VR legal threat
Oculus has comprehensively refuted Zenimax’s accusation that the firm stole technology from the Elder Scrolls publisher. The complaint stems from the involvement of John Carmack, the studio founder of Zenimax-owned developer id Software. Carmack left Zenimax in 2013 to join Oculus full time. Oculus says not only did it not …
Read More »And Microsoft recruits new marketing agencies, too
Microsoft has named two global advertising agencies after a three-month review. Interpublic Group and Dentsu Aegis Network will manage its marketing and media accounts worldwide, with an account revenue worth around $100m. The idea behind the review was to reduce its advertising business to just a single entity, but splitting …
Read More »PlayStation recruits ad agency to ‘reposition’ PlayStation Plus.
Sony has recruited ad agency Work Club help push PlayStation Plus across Europe. The agency will ‘rebrand and reposition’ the PS Plus service, according to CampaignLive. For those that don’t know, PS Plus is the subscription service available for PS3, PS4 and PS Vita that allows for online gaming on …
Read More »The UK download chart is dead
The UK PC download chart has collapsed, MCV understands. It officially launched in May last year, but hasn’t been seen since MCV published the statistics for Q2 2013 last October. The chart was put together by UKIE and stat giant IPSOS. To build it they would receive data from publishers …
Read More »GAME details 300 midnight openings for Watch Dogs
Over 300 GAME stores will be opening at midnight and early in the morning to hail the launch of Watch Dogs. Ubisoft’s new IP is expected to be the biggest launch of the year so far, and GAME is holding midnight events at most of its stores (full list below), …
Read More »Power Rangers and Batman join the battle for the multi-billion pound toys-to-life genre
A cheaper version of Skylanders featuring Batman, Superman, Power Rangers and the Teenage Mutant Ninja Turtles is coming to market. Toy giant Jakks Pacific will launch its Hero Portal range this August. The portals cost 40 for a starter pack, while toys come in packs of two for 6.99 – …
Read More »Confirmed: New Skylanders is called Trap Team, costs £64.99
The next game in the Skylanders series is, as rumoured, Trap Team. The game launches on October 10th for Wii, Wii U, PS3, PS4, Xbox 360, Xbox One and PC. The starter pack will retail for 64.99 and comes with two figures, the game and two ‘traps’. The ‘traps’ are …
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