MCV/DEVELOP News, events, research and jobs from the games industry
Free-to-play consultant encourages new generation of developers to forget traditional monetisation models
Read More »Going free – Sony’s SingStar gamble
It can be startling how quickly the music video game genre changes. One moment Just Dance is nothing but a Rayman Rabbids mini-game, and Rock Band and Guitar Hero are amongst the biggest selling titles in the world. The next, Rock Band has lots its publisher, Guitar Hero has been …
Read More »SingStar could go free-to-play
Message pop-up in Viewer app suggests switch to new business model
Read More »Hints dropped about possible F2P switch for SingStar
PlayStation karaoke titan SingStar could be on the verge of a switch to free-to-play. The rumour stems from a new popup message being presented to users of the SingStar Viewer app on PS3, which allows users to browse theirs and their friends media libraries and download tracks independently of the …
Read More »Hawken gets closed beta date
Free-to-play FPS mech title Hawken has had its beta dated by new publisher Meteor Entertainment. Hawken is marketing itself as the first in a new generation of free-to-play titles boasting triple-A production quality. The Adhesive-developed title will enter closed beta on October 26th. It will run until October 29th. The …
Read More »15 ways to make free-to-play pay
Gamesbrief's Nicholas Lovell delivers a guide to success at the F2P Summit
Read More »Warner reveals pair of free-to-play Hobbit titles
Upcoming Hollywood outing The Hobbit is to get the free-to-play game treatment. Warner has revealed a pair of titles – The Hobbit: Kingdoms of Middle-earth for mobiles and Hobbit:Armies of the Third Age for web browsers. Both are due for release in autumn of this year, with the film itself …
Read More »Free games now account for half of the European games market
New data from Ipsos Media CT and ISFE suggests that free-to-play games accounted for half of the European games market in the last 12 months. By half of the market, that means that F2P accounted for around 50 per cent of titles acquired in the period. It also claims that …
Read More »Assassin’s Creed and Montreal studio headline Ubisoft’s free-to-play line-up
Most games publishers are dipping their toe in the tempting waters of free-to-play gaming, but Ubisoft is diving in with both feet. The publisher has invited press from across Europe to its Digital Days event in Paris today, where the firm is showing off its blockbuster free-to-play line-up – headlined …
Read More »XBLA’s first free-to-play game is Happy Wars
XBLA will be taking the full leap into free-to-play with Toylogic’s multiplayer action title Happy Wars. PlayXBLA reveals the game will launch this fall and will be available as a free download for Xbox Live Gold accounts. ‘Lavishly rendered’ character customization items will be offered for purchase. Rumours that the …
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