Tag Archives: facebook

Facebook drawing EA ad money away from TV and print

EA has admitted that it is to distance itself from TV and print advertising in favour of a social networking focused marketing strategy. The decision comes following the results of its Battlefield 3 Facebook campaign – the performance of which significantly exceeded EA’s expectations. ClickZ reports that the company invested …

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The Clone Wars: Zynga bites back, says EA doesn’t understand copyright

Zynga has quickly fired back after EA filed legal action against it for copying one of its games. The social games giant says the games publisher’s move is ‘ironic’ and ‘demonstrates a lack of understanding of basic copyright principles’. EA today filed a suit against Zynga saying its new The …

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The Clone Wars: EA Maxis sues Zynga claiming copyright theft

Disputes over game copying in the social space has gone to a new level. EA is suing Zynga. The firm’s Maxis studio has initiated legal proceedings over The Ville, a new Zynga game which it says is an "unmistakable copy" of its successful The Sims Social. The Ville asks players …

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Facebook’s Q2 earnings report disappoints Wall Street

Despite reporting better than expected quarterly earnings, Facebook took a beating on the stock market yesterday. The reported Q2 earnings of $1.18 billion was slightly above expectations, but those had already been lowered prior to the launch of the company’s IPO. A net loss of $157 million for Facebook’s first …

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