MCV/DEVELOP News, events, research and jobs from the games industry
It was good while it lasted. The wheels appear to have fallen off Zynga’s bandwagon with stock in the company plummeting an unimaginable 40 per cent in the hours following its devastating financial report. So serious has its fall from grace been that COO John Schappert lashed out at Zynga’s …
Read More »Facebook forms new engineering team at London office
Social networking giant becomes the latest in a string of global firms to expand operations in the UK
Read More »Social and mobile publisher 6waves backs London Games Conference
One of the leading social and smartphone games publishers has signed up to sponsor Novembers’ London Games Conference 2012. 6waves, responsible for popular titles like Astro Garden, Mystery Manor and Township has is Gold Partner of the event. LGC 2012 takes place on Wednesday, November 21st in central London, and …
Read More »Facebook App Centre launches in UK
The age of buying apps within an app is upon us. Facebook has launched its App Centre in the UK. It essentially allows Facebook users to acquire additional apps whilst browsing the social networking site on their PC, Mac or phone. From that point on it gets a little weirder. …
Read More »ANALYSIS: Social mobile turf war
A war has erupted in the mobile games space, with two Japanese giants hoping to buy their way into the hearts of Western gamers. DeNA and GREE may not be household names in the US or Europe, but they are the two most lucrative firms in mobile games. The pair …
Read More »Facebook and Amazon "potential buyers" of RIM’s handset business
Blackberry manufacturer RIM is said to be considering selling off its handset business and becoming a messaging service specialist. The Sunday Times (via The Verge) reports that both Facebook and Amazon are potential buyers” for the division. The plan would see RIM retain its messaging and data network operations which …
Read More »SOCIAL MEDIA SPECIAL: Top Tips
Rounding off our Social Media Special, James Batchelor asks industry experts how games firms can make the most of the world’s biggest social networks KEEP TALKINGOnce we’ve committed time and money building a community, it’s imperative we keep engaging – not just when it suits us, such as when DLC …
Read More »SOCIAL MEDIA SPECIAL: The publisher’s perspective
As part of our Social Media Special, Ubisoft’sUK head of digital marketing Alan Dykes discusses how Twitter and Facebook can be crucial to a game’s success – if used inventively Advocacy radiates from core fans – they give a franchise legitimacy and deliver far more value revenue-wise than they spend …
Read More »SOCIAL MEDIA SPECIAL: The media’s perspective
Following our look at how social media can be used to build communities, IGN’s Rich Keen discusses the new challenges this poses for media firms as pubishers and developers reach out to fans directly When it comes to digital channels there’s no doubt that the lines between games publisher, retailer …
Read More »SOCIAL MEDIA SPECIAL: Social Services
Twitter, Facebook and other online networks are a part of our daily lives, but is the games industry taking full advantage of these direct connections to fans? James Batchelor asks experts about the best way to build a community with social media The fence is down. Publishers need no longer …
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