Tag Archives: GAME

Wii U hardware is profitable for Nintendo after one game purchase

Nintendo might be selling Wii U hardware at a loss, but each sale should still result in a profit for the platform holder. The Wii U hardware will have a negative impact on Nintendo’s profits early after the launch because rather than determining a price based on its manufacturing cost, …

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Wii U demo pods installed in GAME stores

Over a hundred GAME stores have had Wii U demo pods installed for the public. As is the way with Nintendo’s experimental approach to hardware design, explaining it is fairly tricky – getting hands on is easily the best way for the public to get their head around how it …

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Uncharted card game revealed for PlayStation Vita

Sony has lifted the lid on a brand new Uncharted game for Vita – Uncharted Fight for Fortune. Rather than trying to replicate the IP’s PS3 experience a la Uncharted: Golden Abyss, this title takes a different approach. It’s an action-adventure turn-based card game featuring the heroes and villains from …

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IN PICTURES: Retail ushers in Black Ops II release

Call of Duty: Black Ops II is here at last, and thousand of store workers and gamers took to the streets last night to welcome it. The official launch took place at HMV’s Oxford Street store and was attended by a number of celebrities. Blockbuster also saw a fantastic turnout …

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GAME boss Gibbs backs owner OpCapita; Chain on track to make £20m this FY

Martyn Gibbs has publicly backed Game Retail owners OpCapita following the collapse of Comet. The electricals retailer – also owned by OpCapita – fell into administration at the start of the month, leading to some asking fresh questions of its stewardship of GAME. But CEO Gibbs has in an interview …

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319 GAME stores hosting midnight openings for Black Ops II

Almost every GAME store around the UK will open their doors at midnight for Monday’s launch of Call of Duty: Black Ops 2. The specialist retailer confirmed that 319 of its outlets are hosting special launch events to mark the arrival of Activision’s next blockbuster shooter. A full list of …

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GAME kicks off Christmas marketing campaign

New owner Game Retail Limited has kicked off its first major GAME marketing initiative since taking ownership of the retailer earlier this year. It’s Christmas campaign revolved around the tagline It’s Never Just A Game” and will place specific focus on weekly promotions based on the latest releases. The creative …

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IN PICTURES: GAME’s Assassin’s Creed III midnight launch

190 GAME stores opened their doors last night to welcome the arrival of Ubisoft’s Assassin’s Creed III to the UK. GAME’s flagship Stratford store was transformed into a scenic replica of the game’s winter wilderness with Redcoats patrolling the queue”. Ubisoft Annecy developer Tim Browne, meanwhile, was at GAME’s Hull …

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GAME Reward smartphone app goes live

The UK’s leading game retailer GAME has pushed live its new smartphone app on the Apple App Store and on Android’s Google Play. A Windows Phone version will be released soon. The app allows customers or both GAME and Gamestation to unite their store credit under a single account. It …

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GAME throwing open doors at midnight for Assassin’s Creed III

Keep next Tuesday night free – GAME will be opening its doors to welcome the unconventional Wednesday release of Assassin’s Creed III. The flagship event will take place at GAME’s Stratford Store which will be transformed into a scenic replica of the game’s winter wilderness, complete with Redcoats who will …

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