Tag Archives: habits

Brand Map: 51% of Professor Layton players are female

Over half of Professor Layton gamers are female – a much higher profile than seen for the average game. This week we take a look at the GameVision Brand Map for Professor Layton. GameVision asked 6,729 gamers about this brand. 1,400 had played it within the last six months and …

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Brand Map: Command & Conquer played 10.4 hours per week on average

Gamers play Command & Conquer titles for 10.4 hours per week on average – almost an hour more than the typical game. This week, GameVision Brand Map turns to the real-time strategy genre to take a look at one of its earliest franchises: Command & Conquer. We asked 6,724 gamers …

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Brand Map: Devil May Cry most played in Spain

The Devil May Cry franchise is played in Spain more than it is in any other country, according to new Brand Map data. The series is expanding in 2012 with the release of a new title – DmC: Devil May Cry, as well as an HD collection which has just …

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Brand Map: 71% play MGS on PlayStation consoles

Almost three quarters of all Metal Gear Solid gamers play the titles on the PlayStation family of consoles. Last month the Metal Gear Solid franchise went into three dimensions with Metal Gear Solid: Snake Eater 3D.The series receives consistently high praise and celebrates its 25th birthday this year. This week …

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Brand Map: 42% of Elder Scrolls gamers play on PC

The PC is the most popular platform of choice for Elder Scrolls consumers, with almost half opting for it over consoles. The fifth and most recent entry in the Elder Scrolls brand – Skyrim – was released in November 2011 to widespread critical and commercial success. This week we are …

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Brand Map: Resident Evil

This 16-year-old series has had another success after Resident Evil: Revelations soared to the top of the European sales charts within a week of its launch. Let’s take a look at what gamers enjoy so much about the brand. We asked 6,775 users about Resident Evil, and of the 1,147 …

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Brand Map: Assassin’s Creed

This week sees the release of Ubisoft’s Assassin’s Creed: Revelations, the fourth full game in the series which has already gone on to beat the previous games in volumes of pre-orders. This week we’re going to look at the Creed brand using the GameVision Brand Map you can purchase from …

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FEATURE: Older gamers’ playing habits

Pensioners may be overlooked within the industry, but that doesn’t mean they’re not interested in games. PlayableGames’ manager Ben Weedon looks at the playing and buying habits of the older generation. The proportion of people over 65 years old is increasing at an enormous rate. Approximately 10,000 people will turn …

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Brand Map: Civilization

We look at a snapshot of players just prior to the launch of Civilization World to see what they are enjoying about the game series. The original Civilization game by Microprose celebrated its 20th birthday this year.Currently owned by Take-Two (published under the Firaxis and 2K labels), its latest offering …

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Brand Map: Super Mario Bros

This week we look at playing habits for one of the biggest game franchises of all time. In the past five years, Super Mario Bros has enjoyed a new life on the Nintendo DS and Wii.With the 3DS now available we haven’t had to wait long for news of a …

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