Tag Archives: international distribution

INTERNATIONAL FACTFILE: Slovakia

Slovakia is a small country by European standards. It is half the size of the neighbouring Czech Republic with a population of 5.5m – and only a little more than half of its residents live in urban areas. It also has a slightly lower average living standards compared to the …

Read More »

INTERNATIONAL FACTFILE: Switzerland

The Swiss market is one that has remained relatively stable despite the economic pressures Europe faces. In 2011, the combined unit sales for both software and hardware remained flat compared to the year before, down by only one per cent and still at over 4m units. However, the weakening Euro …

Read More »

The South Korean market in focus

INTERNATIONAL FACTFILE: Korea, partner country of this year’s Gamescom, is home to a market that is wildly different to that of the UK. The most notable difference is a lack of games retailers. While there are stores that sell packaged games, such as the Tesco and Samsung-owned Home Plus hypermarkets, …

Read More »

INTERNATIONAL FACTFILE: Brazil

Brazil is one of the most promising markets in South America. With almost 200m people living there, the audience for video games is colossal and growing demand for the latest technologies means that new releases have as much chance for success as back catalogue titles. Smartphones in particular are expected …

Read More »

INTERNATIONAL FACTFILE: Bulgaria

Bulgaria’s video games market dates back to some of the earliest consoles, with local retailer and distributor Transfer Group starting out in 1990. However, the nation’s size means that the potential audience for video games is extremely concentrated, limiting the number of opportunities for newcomers. Bulgaria is a small European …

Read More »

INTERNATIONAL FACTFILE: Ireland

Like the UK, the Irish games retail market took a hit with the fall of GAME. In fact, the impact was more severe, as all RoI GAME stores closed after the retailer went into administration. Famously, some former GAME staff orchestrated a sit-in in protest against the lack of an …

Read More »

INTERNATIONAL FACTFILE: Saudi Arabia

Saudi Arabia is home to a video game market that continues to offer new opportunities. Gaming is becoming mainstream, and research firm Catapult Business Solutions reports that console sales are still growing year-on-year – particularly on Xbox 360 and PS3. However, like many territories around the world, Saudi Arabia is …

Read More »

INTERNATIONAL FACTFILE: India

According to the FICCI-KPMG Indian Media and Entertainment Industry Report 2012, the Indian games business was valued at 13bn Rupees ($259m) in 2011 – up 30 per cent. The market is expected to grow by 38 per cent to 18bn Rupees ($359m) in 2012 and to a staggering 46bn Rupees …

Read More »

INTERNATIONAL FACTFILE: Russia

Russia is the largest country in the world, and as a result, there’s plenty of room for a variety of retailers. In fact, no single group of outlets dominates the High Street. Independents still account for a significant chunk of sales, holding their own against electronics chains and specialist gaming …

Read More »

INTERNATIONAL FACTFILE: Germany

Germany is a crucial European market for publishers. Sales in the region generated a cool €2bn in 2011, according to research from German games trade body BIU. 72m games were sold last year, accounting for €1.5bn. Price comparison site Idealo recently reported that games are over 20 per cent more …

Read More »