MCV/DEVELOP News, events, research and jobs from the games industry
Microsoft has revealed that experienced company man Scott Henson has become the new studio manager of owned UK developer Rare. Henson takes charge immediately and expects to complete a move with his family to Birmingham in the next few weeks. Over his 16 years with Microsoft he has played a …
Read More »Rare: Kinect is our main focus
New boss Scott Henson wants Rare to lead the charge when it comes to Kinect innovation
Read More »New studio boss for Rare
Established Microsoft exec to bring Kinect to centre stage
Read More »‘No Kinect bias’ for Micrsoft internal devs
Developers are free to choose between joypad and camera in upcoming 360 titles
Read More »Kinect will remain optional to devs
First party developers for the Xbox 360 have not been told that they must use Kinect in all future titles, the platform holder has insisted. However, the company does remain hopeful that once the possibilities created by Kinect have become apparent, more devs will choose it as an option for …
Read More »Kinect as core as Xbox Live
Microsoft hopes that the Kinect motion camera will one day be as integral part of the average Xbox 360 owner’s user experience as Xbox Live has become today. Indeed, speaking to GameSpot the corporate VP of Microsoft Game Studious Phil Spencer has claimed that in time there will no longer …
Read More »Kinect priced for profit
Xbox 360 platform holder Microsoft has claimed that it will be selling each 130 Kinect motion camera for a profit. Speaking to The New York Times, Microsoft’s Don Mattrick claimed that the first ever prototype for the device cost $30,000 to manufacture and has in total cost hundreds of millions …
Read More »THQ announces AR Kinect game
Publisher THQ has announced a brand new Kinect IP – Fantastic Pets, which is being develop by Blitz Games. It’s the first augmented reality game scheduled for release on the device and will see players interacting with digital animals on-screen in much the same way as is seen in Sony’s …
Read More »MTV: Dance Central is the first true dancing game
Forget Dance Dance Revolution and Just Dance, because Dance Central is the industry’s first ‘true’ game of its genre. That’s according to MTV Games, the publisher behind the Kinect launch title. The Harmonix-developed music game has garnered plenty of press attention since its E3 reveal, which has delighted MTV’s senior …
Read More »Kinect marketing spend = $500m
The New York Post is reporting that Microsoft is spending $500m on what it calls a major movie-style marketing blitz” to accompany the launch of Kinect next month. The wide-reaching campaign will touch on all manner of sectors including TV, online, print, food and drink. Partners include Disney, Nickelodeon, Burger …
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