Tag Archives: licensed

Entertainment behemoth Disney has taken yet another step away from the licensed video games market. The firm will instead promote upcoming films with content for toy/game hybrid Disney Infinity, which is due on August 23rd. Disney has not released games based on its major blockbusters Monsters University or The Lone …

Nobody buys licenced kids and casual games anymore, right? Particularly for ageing platforms like Nintendo DS. But Avanquest has built a business out of it, and surprised many last year by performing admirably in the publisher rankings. MCV speaks to MD Steve Powell… What drove your sales in 2012? The …

Voice chat will not be an out-of-the-box feature for Wii U, Nintendo has confirmed. That’s despite the fact that the high-tech Wii U GamePad actually houses a microphone. However, this will not be used as a default option for voice chat, Kotaku reports. Instead, users who wish to use the …

Video gaming merchandise has become big business, but both retailers and publishers are still learning what works. James Batchelor details the possibilities and pitfalls of bringing video game brands to new markets… Video games-branded products are no longer just the impulse buys found in the corner of HMV or specialist …

Video games themselves can of course be a form of merchandise. Most major movie releases and popular kids programmes are complemented by new games, from straight-up tie-ins like The Adventures of Tintin and Namco’s popular Ben 10 series to derivative works like LEGO Harry Potter. Such licensing deals can be …

D3Publisher has acquired the rights to publish games based on DreamWorks movie IPs, following THQ’s retreat from the sector. As part of the deal, D3P will develop and publish games based on upcoming DreamWorks films Madagascar 3: Europe’s Most Wanted (due June), Rise of the Guardians (holiday 2012) and The …

We’re used to publishers broadening their reach and distancing themselves from the core, but a new strategic shift from THQ is seeing it do the opposite. The firm has confirmed its intention to exit its relationships” with licensed kids entertainment IP holders. THQ’s back-catalogue of recent years features some of …

Distributor Realtime will now deliver Blaze accessories to retail. The company will handle products such as Blaze’s range of Sega-licensed consoles. Realtime Distribution’s purchasing director Julie Darrington said: The growing popularity of ‘old school’ titles, coupled with the increasing demand for portable gaming, means that we expect the Blaze Mega Drive …

It’s one of the most successful publisher’s in the sector, but THQ has indicated that it’s to focus less on licensed kids titles in the future. In 2010 THQ has released games based on licenses such as Megamind, Marvel Super Hero Squad, Madagascar, SpongeBob SquarePants and The Last Airbender. But …

Media giant and powerhouse IP stable Disney has insisted that it won’t release video games based on its popular movie licenses as a matter of routine – instead, it will only do so when the gaming release serves a proven sector of the market. For instance, the next big theatrical …