MCV/DEVELOP News, events, research and jobs from the games industry
The Mastertronic Group has sold a stake in the business to Dutch entertainment firm Hermans – in a move that has given the company financial security and the opportunity to grow in 2009. The deal follows on from a joint venture between the two parties in 2005 which saw the …
Read More »Mastertronic on the move
UK publisher Mastertronic is set to move offices across London tomorrow, from its current base in Southwark to trendy Farringdon in EC1. The business will continue to operate with its full range of labels, which include Sold Out, MAD, PC Gamer Presents, MAD4Games, Blast and Just Flight. Mastertronic chairman Andy …
Read More »Bullish Blast looks to second Xmas
Following a number of licensing coups that has seen it achieve significant success in the value PS2 market, Blast is looking forward to its second Christmas and beyond as it plans to roll out key titles onto other formats. We’ve had a fantastic year and we’re set to reap the …
Read More »FEATURE: Mastertronic on budget vs. new releases
Budget software offers UK retailers more secure, reliable sell through than expensive new releases – and wins out when it comes to margin, too. That’s the view of leading value publisher Mastertronic, which has revealed why it believes so many retailers choose to stock its Sold Out and PC Gamer …
Read More »Mastertronic and Rising Star form alliance
The agreement will see the two companies working together in a new kind of business partnership, in what they believe will give both Mastertronic and Rising Star greater leverage at retail. Mastertronic will work with Rising Star’s sales and marketing team to tackle the High Street, at the same time …
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