MCV/DEVELOP News, events, research and jobs from the games industry
Toy giant Tomy Corporation is to publish its own video games in North America and Europe this month. Visit MCV sister site CasualGaming.biz for the full story.
Read More »Halo Wars will revolutionise RTS genre, says Microsoft
As the world goes ga-ga over the news of Halo 3: Recon , Microsoft’s UK marketing boss has told MCV that strategy spin-off Halo Wars will revolutionise” the RTS genre. Head of gaming and entertainment at Microsoft’s Entertainment and Devices Division Stephen McGill told MCV: Any release in the Halo …
Read More »Under-fire EUK comes out fighting
EUK has rubbished any suggestion that a troubled relationship with publishers could derail its business – insisting that 95 per cent of suppliers” have pledged their full support to the firm. Speaking exclusively to MCV in a candid interview, EUK managing director Steve Lewis admitted that credit insurers refusing cover …
Read More »Return of the Chief
Halo 3 was a massive success, but did it meet up with Microsoft’s expectations? Halo 3 has exceeded expectations and on the anniversary of its release is still the best-selling title on Xbox 360. Did you expect Halo 3 to still be in the Xbox 360 Top Ten a year …
Read More »TGS: Halo 3 Recon unveiled
Microsoft has unveiled a new chapter in the Halo franchise set for touchdown in autumn ’09, entitled Halo 3: Recon. The Bungie-developed title, which has for weeks been teased on Bungie’s official website (courting a little controversy in the process) will take the form of a standalone expansion set before …
Read More »YouTube inks game link deal
YouTube will start ‘selling’ games via links from its popular video game-relevant videos to online stores. The Google-owned site will split revenue with the likes Amazon and iTunes on sales of music, films, TV shows, video games, books, concert tickets and other media-related products that are bought by those following …
Read More »Google unveils AdSense for games
Web giant Google has finally unveiled its long-awaited bid to enter the in-game advertising sector, revealing it is putting a big focus of the strategy on casual games. In a post on the blog for the firm’s web advertising team Adsense, Google reps said that it is targeting web games …
Read More »Humble is new Sims label head
Giant publisher Electronic Arts has named Rod Humble as EA’s executive vice president and new head of The Sims label, replacing Nancy Smith who will manage special new Sims projects before moving into a new as yet unnamed role. Humble has been with EA and The Sims label since 2004 …
Read More »Sainsburys reports 8.4 per cent sales growth
Sainsbury’s revealed strong sales growth in the face of difficult trading conditions in its second quarter trading statement. Total sales for Q2 were up 8.4 per cent (or 5.3 per cent excluding fuel), with the grocer citing non-food ranges a major factor in fuelling growth. Like-for-like sales for Q2 were …
Read More »High School Musical 3 lands in the UK
The High School Musical circus has come to town, as fans brace themselves for the UK premiere of the third movie tonight – and the inevitable gaming spin-off (and Christmas No.1 contender) from Disney. For the full story, visit MCV sister site CasualGaming.biz.
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