Tag Archives: must reads

Esports Fans Find Brands As Engaging As The Rest Of The U.S. Finds Esports

The young, wealthy, millennial eyeballs that enjoy esports represent the largest reason the industry has grown and become more and more mainstream over the past few years. The trick for advertisers has been finding ways to successfully engage that audience, as shown in aNielsen reportreleased on Thursday. The report, based …

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The Case of Swag: A criminal justice review of just punishment

At just 17 years old, Braxton "Swag" Pierce was on the cusp of a breakthrough career inCounter-Strike: Global Offensive, one of the fastest growingesportsscenes on the planet. But on Jan. 26, 2015, Pierce and three other members of his team, iBUYPOWER, were indefinitely banned from Valve-sponsored events. The game’s developer …

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This Company Wants More Women In eSports

According to the Entertainment Software Association (ESA), 44% of all gamers in the U.S. today are female. But when it comes to the burgeoning market of eSports, professional gamers are overwhelmingly male. French eSports company Oxent wants to change that. Read more at Fortune >>>

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Mobile MOBA Vainglory lands big-time sponsors Amazon and Nvidia for its season finals

League of Legends and Dota 2 get all of the attention, but a different kind of competitor is also growing. Vainglory told GamesBeat that Nvidia and Amazon will sponsor the season finals for the mobile multiplayer online battle arena (MOBA), which take place at the Esports Arena in Santa Ana, …

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EnVyUs forfeit IEM slot after French airport safety concerns

Last week Friday, Paris was hit by a wave of horrific terror attacks. The spineless twats who took it upon themselves to disrupt the city of love have now brought forth a number of safety concerns within Europe, and France in particular. Read more at LazyGamer >>>

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Women in Pro Gaming Refuse to Be Ignored Despite Industry’s Apathy

Professional Gaming has come a long way since its beginnings in 1980, when more than 10,000 gaming fanatics gathered to compete in theSpace InvadersTournament. Today, the number of competitors and spectators runs into the tens of millions worldwide. With the stakes much higher, professional gamers can now make a living …

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CompLexity Gaming is in talks with TF2 players for its Overwatch team

It’s been three weeks sinceBlizzard’snewest franchise went into beta and already one of the oldest Americanesportsorganizations is planning to build a team in the game. CompLexity Gaming is looking to put together anOverwatchteam by talking toTeam Fortress 2players, founder Jason Lake told the Daily Dot. The organization already has a …

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Is Hearthstone Actually an eSport? We Ask Blizzard

Upstairs and out of the way at BlizzCon were a series of rooms where Blizzard developers from a variety of teams were hidden away. Inside one of these rooms was Hamilton Chu, Executive Producer for Hearthstone, and we took the opportunity to have a frank discussion about the nature of …

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eSports streamer DingIt.tv hits 11m monthly visitors

Since launching in beta in February, the platform has grown at a rate of 132% month-on-month. Real demand exists for premium eSport events broadcast in true HD at 60 frames per second. In addition to this achievement, the number of returning users has also increased to more than 31%. It’s …

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Infiltration signs with Team Razer

The biggest free agent in fighting games is a free agent no longer. Team Razer has signed Seonwoo Infiltration” Lee of South Korea. The deal was made public during Capcom’sStreet Fighter Vpresentation at this weekend’s GameStart 2015 in Singapore. Terms of the deal were not immediately disclosed. Team Razertweeted out …

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