MCV/DEVELOP News, events, research and jobs from the games industry
Former EA and 20th Century Fox marketing director Al King has made a return to the video games industry with Creative Partnership. The marketing firm specialises in creating movie trailers, and has hired King to head up an expansion of its service offering to include video games. Creative Partnership has …
Read More »Exspect on the prowl for new partnerships
Gem-owned accessories specialist Exspect is reaching out to secure new retail and publishing partnerships, following the appointment of industry veteran Tracy Johnson in a business development role. The company has seen its market share steadily increase in the last few years, largely thanks to award-winning products on iPod and a …
Read More »MCV secures deal with IGM
German specialist trade magazine IGM (International Games Magazine) and UK based interactive entertainment weekly MCV have announced their continued editorial partnership. With MCV UK we had managed to win over our absolute dream partner in 2006,” said IGM-editor Marius Hopp. In the print and online sector in the English-speaking world, …
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