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Some questioned Sony CEO Howard Stringer’s confidence when he spoke about the PS3’s North American breakthrough earlier this month – but the latest November sales numbers from the territory prove that the appetite for Sony’s next-gen console has massively increased. Since November 2nd PS3 sales have climbed by 298 per …
Read More »Sony unveils Xmas PS3 TV campaign
Sony has revealed details of its first ever dedicated PS3 Christmas TV campaign in Europe – which will concentrate on the high definition capabilities of the system. Themed around the tagline ‘Entertainment like you’ve never seen it before’, 60 and 30-second ads will run on UK TV from December 1st. …
Read More »Stringer: PS3 living up to PS2s legacy
The CEO of Sony Howard Stringer has said that the growing momentum he believes is building behind his firm’s PS3 console matches the sales patterns the company saw in the early days of the PS3. "The PS3 is not behind the curve compared to PS2 in terms of momentum,” Stringer …
Read More »JAPAN: PS3 resurgence continues
After yesterday’s claims from Sony CEO Howard Stringer that the recent PS3 price drop has seen sales of the machine rocket in North America, the latest sales data from Media Create show that Sony’s machine outsold even the mighty Wii in Japan for the week ending Novemeber 11th. It’s sales …
Read More »Stringer: PS3 has made a breakthrough
PS3 platform holder Sony is celebrating a significant increase in its console’s hardware sales in North America following the recent price reductions – and CEO Howard Stringer admits that his company is relieved. Following the mid-October price drop on the 80GB model and the introduction of the new reduced-price 40GB …
Read More »40GB PS3 boasts revised architecture
Technology blog Engadget reports that as well as the more publicised differences between existing PS3 hardware and the newly released 40GB version, such as the removal of the card reader and backwards compatibility, the machines also boast a revised Cell CPU. The new 65nm version of Sony’s much-touted processor consumes …
Read More »Takahashi: Sony pleaded with developers
Mercury News reporter and noted Microsoft insider Dean Takahashi has claimed that Sony has been in discussion with third parties to ensure that support remains strong for its PS3, but that in his opinion the company’s software offering will not ensure a strong Christmas. In the wake of the recent …
Read More »INTERVIEW: Ray Maguire, Sony UK
Speaking to MCV, Sony Computer Entertainment UK boss Ray Maguire has stated that his company recognised the barrier PS3’s launch price presented, but has also insisted that Sony’s launch strategy is still following the company’s long-term plans. From all the research we have looked at and the feedback we were …
Read More »New PS3 SKUs hit UK retail
After the numerous price reductions and new SKUs that Sony has introduced in its PS3 hardware range across all its global territories, today marks the arrival of the new-look PS3 offer at UK retail. Gamers looking to snap up Sony’s console can from today can choose between the 40GB model …
Read More »New PS3 SKUs hit UK retail
After the numerous price reductions and new SKUs that Sony has introduced in its PS3 hardware range across all its global territories, today marks the arrival of the new-look PS3 offer at UK retail. Gamers looking to snap up Sony’s console can from today can choose between the 40GB model …
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