MCV/DEVELOP News, events, research and jobs from the games industry
SCE WWS VP and London Studios chief departing on May 29th
Read More »Ghostbusters will hit 360, Wii and DS eventually
Ghostbusters on 360, Wii and DS will be published before the end of the year, Atari has told MCV. Concerns were raised over the non-PlayStation editions, following news that Sony had picked up the rights to the PS3, PSP and PS2 versions of the game. An Atari spokesperson told MCV: …
Read More »Sony to publish Ghostbusters
Platform holder picks up title from Atari in shock move; Release date on track for June 19th; 360 version coming â??later in year'
Read More »Sony appoints new IP licensor for PlayStation IP
MotorStorm alloy wheels, Killzone Zippo lighters, SingStar nail varnish and LittleBigPlanet breeze blocks – all and more could be on the way with SCEE confirming the appointment of Target Entertainment as its consumer product licensing agent for PlayStation software IP. Target will look to take many of Sony Europe’s biggest …
Read More »Reeves: Theres a lot of fight left in us
In an interview with The Guardian , SCEE boss David Reeves has claimed that PlayStation has to suffer a little” in the battle with its next-gen competitors, conceding that the machine’s high price has caused problems but insisting that the priority remains staying profitable – a goal the European PlayStation …
Read More »Sony rethinks media strategy
Sony Computer Entertainment Europe is reviewing its partnership with its media planning and buying agencies across Europe – including OMD in the UK. OMD and its rivals are being invited to pitch for accounts. Estimates put SCEE’s annual media spend at over 8 million for 2008. The review is being …
Read More »Sony plots £4m Q1 ad blitz
SCE UK has gone on the offensive following y esterday’s report of falling hardware sales , with a mammoth 4 million Q1 marketing assault. The firm has set aside 2 million for next month’s triple-A FPS, Killzone 2, while the rest will be split between Sony’s Q1 PSP range, SingStar …
Read More »Sony to give £10k grants to five new UK studios
Get in the Game victors granted cash to develop new projects for PlayStation formats
Read More »SCEA: No plans for PS3 price cut
SCEA has denied recent reports that the company is looking to re-evaluate the price of PS3 early next year. Amongst the plethora of titbits revealed in SCEE’s leaked internal meeting yesterday was the claim that the company intends to make the European PS3 price more competitive” next March. However, a …
Read More »Cohort cheers latest PS2 release
Scottish studio sees Buzz! Junior: Ace Racers, its latest SCEE published title, arrive on the High Street
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