Tag Archives: sony

Sony kicks off Wonderbook campaign at HMV this weekend

UK consumers will be able to go hands-on with Wonderbook and J.K. Rowling’s Book of Spells at HMV Oxford Street this weekend. Between Saturday, August 25th and Monday, August 27th, Sony will be taking to the stage at the back of the ground floor, with a dedicated sampling area and …

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Was Vita’s Gamescom dream shortlived? Lifetime sales numbers revealed

It was the week that Vita seemed to live again. But all too quickly Sony’s ambitious handheld has been brought down to earth. Sony has traditionally been coy about revealing Vita’s sales numbers, but be it deliberately or not the numbers were finally revealed at Gamescom last week, with PlayStation …

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Alan Duncan leaves the games industry

Former SCE UK marketing director Alan Duncan has accepted a role at lettings specialist Upad. The move signifies his departure from the games industry, a career that began in 1998 when he was hired by GT Interactive. Duncan left Sony’s games team last month after 13 years with the PlayStation …

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UPDATED: EA’s Gibeau has "seen" PS4 and Xbox 720

PS4 and Xbox 720 do not exist. Got that? Just because the president of EA Labels Frank Gibeau says he’s seen them, that doesn’t mean they’re real. "I’ve seen both of them", he told a Gamescom audience, as reported by GameSpot. "Ten years ago we used to measure our market …

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Download the Media Special issue of MCV now

The latest edition of MCV, featuring our Media Special, isnow available digitally. This week’s issue contains a 10-page examination of the games media business, looking at how magazine giants are coping with the decline of print, how online leaders are countering the rise of the ‘enthusiast press’ and how a …

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ReVITAlised: Sony spending more on Xmas marketing than at launch

Sony used its Gamescom press conference to effectively relaunch its Vita handheld for Christmas. And as part of the revamp, it will spend more money on marketing Vita this Q4 than it did over the platform’s launch earlier this year.To improve the console’s slow sales the platform holder will launch …

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Playstation Mobile developers revealed including Sega and THQ

Sony has begun to peel the curtain back a bit more on its Playstation Mobile initiative, announcing a list of developers who have partnered up to bring content for the mobile content platform on Android and Vita devices. The list contains 46 Japanese studios, and 48 international studios including the …

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Anonymous Sony hack claims are "totally fake"

For a few brief hours it looked like it might be PSNgate all over again. But it’s not the case. A Twitter user claiming to be a member of Anonymous last night claimed to have once again breached the security safeguards of the PlayStation Network. The individual claimed to have …

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OPINION: How Sony won E3… at Gamescom

The current-gen might be approaching the final straight, but Sony is ready for a sprint finish. Consensus dictates that Sony has lost” the current generation of machines. Wii sold in sufficiently high numbers that despite the fact it has been dead in the water for over a year, it will …

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