Tag Archives: superdata

Analysis: the driving forces behind the UK’s 4.33bn games industry

Read the headlines at the end of 2016, MCV’s included, and you might think the games industry was having a tough time of it. A number of high-profile releases struggled at retail and then Black Friday swept in and prices tumbled just weeks after release. It didn’t look pretty, but …

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SuperData estimates 1.5m Switch sales

Analyst SuperData has said that it believes Nintendo sold 1.5 Switch consoles worldwide. The number was calculated by adding together the estimated 500k US sales, 360k Japanese sales and data from across Europe. Switch sold around 80k in the UK, for instance, and an estimated 110k in France. Nintendo had …

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Global digital games market rises to $7.47bn, growing 9.8% YOY

The global digital games market soared to $7.47bn in January 2017, showing a healthy growth of 9.8 per cent year-on-year, according to a new report from SuperData Research. Digital console and premium PC showed the biggest rise worldwide, with increases of 32 and 34 per cent year-on-year respectively. In the …

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Horizon Zero Dawn sales predicted to reach 4-6 million in 2017

SuperData thinks Sony has struck gold with its latest new PS4 IP. Horizon Zero Dawn arrives in the UK next week, and has already been receiving glowing reviews, boasting a current Metacritic average of 88 per cent. In fact, the game will do so well that it will rival established …

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Cultural Diversity’s Positive Impact

SuperData’s Stephanie Llamas investigates the reasons racial and ethnic diversity are underrepresented in games, and the effects that this has on their audiences

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Samsung shipped more VR headsets than Vive, Oculus and PSVR combined in 2016

A new report published by SuperData revealed that the virtual reality industry made $1.8bn (1.44bn) in revenue in 2016, with 6.3m devices shipped throughout the course of the year. Of these units, 4.51m were Samsung Gear VR headsets, making it the most-shipped headset of 2016. Sony’s PlayStation VR came in …

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Call of Duty: Infinite Warfare debuts at No.1 in November digital charts

The latest Call of Duty title, Infinite Warfare, topped SuperData’s digital charts in November, but with a rather narrow lead. Activision’s FPS generated 12.90m in the UK for its first month in the rankings, SuperData reports, while FIFA 17, which landed at No.2, had revenue reaching 11.27m. The two titles …

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FIFA 17 tops SuperData’s October digital charts

EA was the big winner this October, with four games in SuperData’s Top Ten for digital games, representing over 18.5m in revenue. FIFA 17 kept its No.1 spot with digital revenue hitting 8.85m for the month. This is roughly what the title made after just two days in the September …

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FIFA 17 generates £9.1m in UK digital revenue in two days

FIFA 17 made 9.11m digitally in its first two days. The latest UK figures from SuperData revealed the most successful digital products in September – with FIFA coming out on top, despite being on sale for just two days. By comparison, August’s No.1 digital product – FIFA 16, made 6.16m. …

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