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“No one’s has done this before. No one’s really tried to tell a story in this way.” – The ambitious story of Wallace and Gromit: The Big Fix Up’s transmedia approach

18th January 2021 Business News, In-Depth Comments Off on “No one’s has done this before. No one’s really tried to tell a story in this way.” – The ambitious story of Wallace and Gromit: The Big Fix Up’s transmedia approach

ONLINE USE ONLY. The Big Fix Up recruitment drive screen grab1. © Aardman Animations W G Ltd. © Fictioneers Ltd. 2020 “No one's has done this before. No one's really tried to tell a story in this way.” – The ambitious story of Wallace and Gromit: The Big Fix Up’s transmedia approach

Wallace and Gromit: The Big Fix Up promises a transmedia narrative told over the course of 28 days.

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