As one of the games industry’s thousand pound gorillas, EA is no stranger to acquisitions. But what do the people selling their studios to Electronic Arts think of the move?
According to Steven Spielberg, selling his Dreamworks Interactive studio to the publisher was both "the smartest and dumbest thing I ever did".
Tags ben-parfitt EA
![The Performance Guys Logo [Industry news] CodeDev Launches ‘The Performance Guys’ and Announces Hunt for Senior Optimisation Talent](https://mcvuk.com/wp-content/uploads/The-Performance-Guys-Logo-310x165.png){kind=logo}
CodeDev (fondly known as ‘The Unreal Guys’), the UK-based co-development studio has today officially announced the launch of The Performance Guys. Operating as a highly specialised division, this elite team is debuting as the world’s only dedicated group of bespoke Performance Engineers and Technical Artists explicitly built to tackle project-critical optimisation challenges.
MCV/DEVELOP News, events, research and jobs from the games industry
![Positive Play 1 [Sponsored] Positive Play: How EA is making the games industry a more welcoming place to work](https://mcvuk.com/wp-content/uploads/Positive-Play-1-310x165.png)
