MCV/DEVELOP News, events, research and jobs from the games industry
Valve has announced plans for ‘Steam for Schools’, a program that aims to provide a free, limited version of Steam to classrooms for educational purposes. Valve’s director of educational programs Leslie Redd unveiled the initiative earlier today at the Games for Change festival in New York City. We have a …
Read More »In-app payments for Windows Phone 8
Windows Phone to get long-awaited monetisation option
Read More »Crytek CEO: Wii U is ‘minimum as powerful as Xbox 360’
Crytek boss Cevat Yerli has weighed in on the Wii U performance discussion, while providing a tidbit about the upcoming console’s tie to CryEngine 3 as well. "From my perspective I do not understand the public’s concerns that the Wii U is weaker than PS3 and 360," Yerli stated to …
Read More »Windows Phone 8 goes native
New mobile OS to support native C/C++ and DirectX
Read More »Bleszinski: Current games are ‘too easy’
Epic games design director points to drawbacks of accessibility
Read More »Wii U ‘just as powerful as Xbox 360’
'CryEngine 3 runs beautifully on the Wii U', says Cevat Yerli
Read More »SOCIAL MEDIA SPECIAL: Top Tips
Rounding off our Social Media Special, James Batchelor asks industry experts how games firms can make the most of the world’s biggest social networks KEEP TALKINGOnce we’ve committed time and money building a community, it’s imperative we keep engaging – not just when it suits us, such as when DLC …
Read More »SOCIAL MEDIA SPECIAL: The platform holder’s perspective
For our Social Media Special, PlayStation Access community manager Michael Shillingford explains how Sony is getting fans involved in its latest releases First of all, there is the impact of the PlayStation brand which naturally brings a lot of followers and fans to our pages. Cross pollination of content across …
Read More »SOCIAL MEDIA SPECIAL: The publisher’s perspective
As part of our Social Media Special, Ubisoft’sUK head of digital marketing Alan Dykes discusses how Twitter and Facebook can be crucial to a game’s success – if used inventively Advocacy radiates from core fans – they give a franchise legitimacy and deliver far more value revenue-wise than they spend …
Read More »SOCIAL MEDIA SPECIAL: The media’s perspective
Following our look at how social media can be used to build communities, IGN’s Rich Keen discusses the new challenges this poses for media firms as pubishers and developers reach out to fans directly When it comes to digital channels there’s no doubt that the lines between games publisher, retailer …
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