Activision’s action sequel Prototype 2 will be promoted during a Champions League semi-final football match next month. It’s part of a three-week TV campaign including 30-second and 20-second adverts running on a variety of channels. The first leg of the UEFA Champions League semi-finals will take place on April 17th …
Read More »New Tesco games boss appointed
Tesco has appointed Nick Cooke as the supermarket’s new head of games. He replaces former games boss Sarah Kaye who has left the retail giant for family reasons. Cooke (pictured) has been at Tesco for six years and has held several buying and commercial roles within the company’s toys category, …
Read More »Next Xbox won’t block used games, says retail boss
GameStop exec says a market without second-hand sales is 'unproven'
Read More »What’s Out Today? w/e March 23rd, 2012
Resident Evil’s mammoth year continues this week with Capcom’s Operation Raccoon City. The multiplayer-focused shooter is the second of three Resi titles arriving on shelves this week, with Resident Evil 6 to follow in November. Operation Raccoon City sees players attempting to contain the zombie hordes in fans’ favourite ruined …
Read More »Zynga CEO teases Xbox support
Social games behemoth Zynga has indicated it may be working toward bringing their titles onto Xbox 360. In an interview with Giga OM, CEO Mark Pincus explained that Zynga is currently developing cloud support for its games across multiple devices, potentially including Xbox. "Right now we are building back-end technology, …
Read More »Stardock consumer report explains sale of Impulse
Developer, publisher, and former distributor Stardock has provided extensive information on their sale of PC digital games outlet Impulse. Stardock CEO Brad Wardell cites three reasons for the decision to sell their distribution arm to retail titan GameStop. It was consuming the rest of the company…The Games unit wanted to …
Read More »GAME Australia seeking its own funding
With the UK and Spanish GAME operation looking for investors / buyers to keep the chain alive, Australia is taking similar steps. The chain’s 600+ Australian employees have been in a period of uncertainty since GAME’s troubles in the UK began, so management locally is making inroads towards having local …
Read More »Minecraft XBLA dated for May, Arcade Next revealed
Microsoft has revealed a launch date for the upcoming Xbox Live Arcade edition of Minecraft. As promised, Play XBLA has the goods on the 360 version’s release date along with some other notable info. The port of the PC megahit will be out on May 9th, and will run you …
Read More »How is GameStop surviving the world that’s killing GAME?
It’s a question many have asked over the last 18 months – and today GameStop offered some insight. GameStop has managed to make billions in revenue every quarter for the last three years plus – with its latest figures showing just a 3% quarterly downtown. While as we know GAME …
Read More »ANALYSIS: Why did we lose GAME?
Tenshi Consulting’s Ian Baverstock explores what led to GAME’s decline, how it could have been averted and how the troubled specialist’s plight compares to that of similar retailers. This artcile was originally published on Tenshi Consulting’s website. GAME has announced their intention to appoint administrators. GAME Group (GMG.L) has spectacularly …
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