Game industry business news

Star Wars: Old Republic getting 1m log-ins a day

EA has announced that it has sold 2m copies of Star Wars: The Old Republic since its release in December, attracting 1.7m active subscribers in the process. Unique daily log-ins for the game stand at around 1m per day with an average playtime of approximately four hours per day. EA …

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Riccitiello: This is the kind of quarter a CEO loves to report

EA CEO John Riccitiello has spoken positively about the firm’s last financial quarter which its position as the No.1 PS3 and Xbox 360 publisher in the world in 2011. This was the kind of quarter a CEO loves to report,” he told investors. It is one which generated our highest …

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Co-op mode means no Online Pass for Syndicate

Every Electronic Arts game over the past two years has included an Online Pass, but the upcoming Syndicate reboot will buck this trend. This is because the publisher wants more players to enjoy the online multiplayer modes – the sort of feature EA usually locks with a one-time code included …

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Facebook files $5bn stock market IPO

Global social network Facebook has filed for a $5bn initial public offering which could value the company at $100bn. Facebook filed for the IPO with the US Securities & Exchange Commission yesterday, which will soon see the company float on the stock market and its shares made available to buy …

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The true speed at which games prices erode

The average price of a boxed video game falls by almost a quarter after just 30 days on sale. New retail research – which includes pricing data from over 50 retailers – shows that games prices dropped 23.5 per cent after 30 days, 30.8 per cent after 60 days, and …

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HMV fights back: ‘We won’t give up on games’

HMV won’t turn its back on games, CEO Simon Fox has told MCV. But it will cut in-store space given to the category following a year where it lost market share. Fox said nervous games firms did not back HMV enough last year – unlike ‘highly supportive’ music and DVD …

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Want to be big in Japan? Go digital

British publisher System 3 is making waves in Japan – by going digital. The firm’s new Japanese office – headed by Takeshi Shimizu – launched Ferrari: The Race Experience late last year. It was the publisher’s first release in Japan, it shot straight to No.2 in the PSN charts for …

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