Game industry business news

Ninja’s theory

Ninja Gaiden II has got some great previews from the press – how proud of it are you? I’m very happy with it. It’s not 100 per cent as I think that’s not possible to do, but I think that I was successful in making a game that no one …

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Rupert Murdoch gets into casual games

The Sun’s sister publication TheLondonPaper – owned by Rupert Murdoch’s News International – has added a major casual games area offering over 200 titles. For the full story, visit www.casualgaming.biz .

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Supermarkets become indie ‘distributors’

Independent retailers have turned to the likes of Tesco and Asda to secure cheaper stock in favour of the usual distribution channels. Described as ‘Tesco Distribution’ from within the trade, indies have been making the most of the supermarkets to make up for their low allocation of products such as …

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IGA invades Football Manager

Sega has signed IGA Worldwide to provide in-game advertising for the popular Sports Interactive Football Manager series, including the upcoming Massively Multiplayer Online version, Football Manager Live. The deal grants IGA the rights to sell advertising space in the game, including league and tournament sponsorship, pitch-side billboards, web-based MPUs and …

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MCV partners with IDEF

All the big Euro execs will be in Cannes next month for the IDEF expo , and so will MCV – following its appointment as media partner for the fast-rising European trade event. The festival, run by the French trade body SELL, is heading into its third year and is …

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‘Digital sales don’t cannibalise retail,’ says Valve

Digital distribution of games doesn’t hurt traditional retail outlet sales – that’s the message Steam platform holder Valve Software told assembled media journalists at a briefing in its Seattle offices today. The US independent developer, responsible for games like Half-Life and Portal, also runs the popular Steam digital distribution service, …

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Gamecock signs European distribution deal

Quirky publisher Gamecock has revealed an exclusive European distribution deal with cdv Software. The deal comes ahead of a busy release schedule for Gamecock Media Group, with titles Mushroom Men, Dungeon Hero and Velvet Assassin, due for release later this year. Christian Gloe, CEO of cdv Software, said: We are …

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UBIDAYS ’08: Theres more growth to come

Following an exciting couple of days for French publisher Ubisoft, chief executive Yves Guillemot has told Reuters that he sees continued growth in the games market for at least another three years. "There could be a peak in the consoles market in 2009, which means a peak in the games …

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New UK games firm emerges

A new UK games firm has been formed out of a joint venture by The Netherlands’ Playlogic and Spain’s Virgin Play. PlayV, a sales, marketing and distribution business, will bring PC, console and handheld products from both companies to the UK market. At the same time, the new business will …

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UBIDAYS 08: Stop Smoking for DS announced

Hot on the heels of My Weight Loss Coach and My Life Coach, Ubisoft has announced its latest self-help outing on DS – Allen Carr’s Easyway to Stop Smoking. The title is full of smoking-related facts, including graphic illustrations of how many fags a smoker will get though in their …

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