Publishing

Wii competitor codenamed 'Newton' claims website

The Advertising Standards Authority has outlawed an Eidos advertising campaign for Kane & Lynch. The body has ordered Eidos not to print or broadcast the ads again, after upholding 26 complaints and calling the promotion ‘graphic’ and ‘shocking’. One press ad shows a gagged woman, crying and having her head …

Internal survey tells of increased satisfaction in workplace

SCEE president David Reeves has politely criticised recommendations made in the Byron Review, telling its author that she has been too nice” to the UK games industry. At a press conference attended by selected press last week, Reeves told Byron that he was in favour of PEGI becoming the only …

DAVID REEVES: About two-and-a-half years ago, Sony had a series of meetings with the industry, including people from ELSPA. We funded research into the subject of age ratings by a respected German consultant firm to investigate the matter. They did a lot of research in the UK, Spain, Germany and …

An anonymous development source claims to confirmed to MTV a long-running point of industry rumour and speculation: that Microsoft plans to introduce its own Wiimote-styled controller "Microsoft’s response to Nintendo’s Wii will appear before the end of the year," says the report, which adds that the Xbox 360 motion-sensing device …

Sony’s Gran Turismo: Prologue has enjoyed its second week at the top of ChartTrack/ELSPA’s All Formats entertainment software chart. The title was responsible for 39 per cent of all PS3 games sales – but, possibly due to its non-premium price, only provided 28 per cent of the format’s software revenue. …

The Independent newspaper has referenced a ‘market source’ who suggests that the speculative bid for SCi/Eidos that saw the publisher’s stock leap by over 10 per cent last week came from a ‘larger American peer’. That would point to Warner Bros., who were mentioned in the original Guardian finance story …

CEO of Eidos parent SCi Phil Rogers has given his first press interview since the company’s recent restructuring to MCV – and talked of a more ruthless”, upbeat attitude at the troubled publisher. Rogers spoke to MCV before speculation surrounding takeover talks pushed the company’s share price up by over …

THQ vice president of worldwide studios Jack Sorensen has said that the publisher has over $400m to spend in the market – and that it is targeting the casual and mobile sectors for expansion. Speaking to Gamespot, Sorensen said he wanted THQ to become the ‘ubiquity’ of gaming, adding that …