Publishing

Ubisoft XBLA bundle now looks a cert for retail

Retailer Amazon has more or less confirmed a new triple-play retail SKU from publisher Ubisoft. Called the Ubisoft Xbox Live Hits Collection, the bundle includes retro remake Beyond Good and Evil HD, strategy title From Dust and artistic platformer Outland. Amazon is selling the title for 17.99, pointing to a …

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SOCIAL MEDIA SPECIAL: The platform holder’s perspective

For our Social Media Special, PlayStation Access community manager Michael Shillingford explains how Sony is getting fans involved in its latest releases First of all, there is the impact of the PlayStation brand which naturally brings a lot of followers and fans to our pages. Cross pollination of content across …

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SOCIAL MEDIA SPECIAL: The publisher’s perspective

As part of our Social Media Special, Ubisoft’sUK head of digital marketing Alan Dykes discusses how Twitter and Facebook can be crucial to a game’s success – if used inventively Advocacy radiates from core fans – they give a franchise legitimacy and deliver far more value revenue-wise than they spend …

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Now BT blocks The Pirate Bay… but site reports increased UK traffic

BT has finally caved to legal pressure and blocked access to The Pirate Bay for its UK customers. It was the last ISP to cooperate with the High Court’s demand to revoke access tot eh portal, with others such as TalkTalk, Virgin, O2 and Sky having already implemented bans. However, …

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