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RedOctane founders and Guitar Hero veterans Charles and Kai Huang have launched a new firm to focus on peripheral-based exercise games for mobile devices.
The new ‘interactive fitness’ company – dubbed Blue Goji – hopes to make cardiovascular exercise a social experience, with games on smartphones and tablets that connect to exercise machines and track individual work-out goals.
Companion games for treadmills, elliptical machines and stationary bikes were specifically mentioned as in the works – with the team currently accepting developer applications.
Charles Huang is also currently serving as CEO and co-founder of Green Throttle – a peripheral company established last year that aims to bring smartphone titles to televisions.
