Retail

HMV has recruited Ewan Pinder as head of technology. Pinder joins from Comet where he was head of merchandising and store development. He boasts over 20 years experience in the electricals industry. Pinder will report to commercial director Gary Warren and head up of a team consisting of technology manager …

Publisher 2K Sports has attempted to halt the distribution of a Top Spin 4 ad that was never actually aired to the public. The spot features US tennis legend Serena Williams. What sets it part, however, is its rather risque approach to marketing the game. Dubbing Serena "the world’s sexiest …

The Interactive Media in Retail Group (IMRG) has written to protest to the European Parliament ahead of a vote on a new piece of legislation that intends to ‘harmonise’ cross-border e-taliing and mail order in favour of the consumer. If passed, the new European legislation will mean that any returned …

Publisher Warner Interactive has announced that the Kollector’s Edition of upcoming console fighter Mortal Kombat will be available exclusively in GAME and Gamestation. The SKU will include a figurine of iconic brawlers Scorpion and Sub-Zero, a 110+ page art book and an in-game Retro Ninja Costume. Xbox 360 owners will …

Amazon.co.uk has lowered the price of the 3DS to 187 making it the cheapest offering for consumers, along with Morrisons. The 3DS has also become the most pre-ordered gaming console on the online retailer’s website. Customers have placed 20 per cent more pre-orders on the handheld device than they did …

Leading UK games retailer GAME has tonight at London’s video game BAFTAs announced that it is to stage its first UK consumer games show later this year. Called GamesFest, the event is actually an extension of the retailer’s store manager conference. Entry will be reserved exclusively for Reward Card customers. …

A collection of gaming websites including CheatsUnlimited.com are going under the hammer. Cheats Unlimited has been running for 12 years and is best known for its CheatMistress ads in specialist gaming magazines. It offers free news and reviews alongside paid-for tips and guides. It is part of the Ice Games …

Bethesda has announced retail partnerships that will drive pre-orders for Splash Damage’s upcoming sci-fi shooter Brink. GAME, GameStation, Play.com and Amazon will each offer exclusive packs of in-game content to any consumers that order the game ahead of its May 20th release date. Each pack will contain different body tattoos, …

Video games retailer GAME has issued a statement detailing the steps it is taking to enact Sony’s decision to postpone the release of PS3 racer Motorstorm Apocalypse, which was due out in the UK this Friday. To stop money being taken from the accounts of customers who had pre-ordered the …

Fresh from announcing 100 million downloads for its Angry Birds games and predicting that tablets will kill consoles, now Rovio has announced an exclusive deal for the Android version of its Angry Birds Rio game. No, not with GetJar, the app store that bagged first dibs on the original Angry …