The first TV spot for PS4 has gone live in Japan.
The short, which can be seen below, somewhat cruelly includes highlights from the console’s many overseas launches.
Sony unusually chose to roll out its machine in Europe and America before launching it in its homeland. PS4 won’t arrive in Japan until February 22nd.
Xbox One, meanwhile, is yet to receive a Japanese launch date.
Here’s the video:
Tags ben-parfitt campaign japanese marketing PS4 tv video
![ent [Industry news] Entity raises €5 million in seed funding to bring console-quality games to the ‘New Web’](https://mcvuk.com/wp-content/uploads/ent-310x165.png)
Entity, a new Irish gaming distribution startup, today announced it has completed a €5 million seed round for its next-generation gaming platform which is set to launch in early 2027. Entity has embraced the latest breakthrough web technology to create the home of console-quality games for the “new web” era. Entity is effectively replacing the need for a dedicated gaming device such as the console or PC for most games: Bringing, for the first time, instant and social game play experiences to the largest global game playing audience without the friction of downloads or installs. Entity delivers a true click and play experience for games players, anytime, anywhere and on any modern browser
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