Xbox drives Microsoft EDD to record sales

MCV Staff 20th January 2012 Business News

A successful Christmas for Xbox 360 hardware and software saw Microsoft’s Entertainment and Devices division post record sales of $4.24bn for the Christmas quarter.

That’s a 15 per cent year-on-year increase over 2010. The division registered a profit of $530m, which represents an annual decline of 28 per cent.

8.2m Xbox 360 consoles were shipped throughout the period. That’s a decent leap from the 6.3m shipped last year. Not bad for a six year old machine. Xbox revenue in isloation grew nine per cent to $322m.

Total Xbox 360 sales now stand at 66m and Kinect unit sales at 18m. Xbox Live now has over 40m registered users, up 33 per cent year-on-year.

Total EDD revenue, which as well as Xbox also includes Windows Phone and Skype, accounted for around 20 per cent of Microsoft’s overall revenue for the period.

Tags

About MCV Staff

Check Also

ab67656300005f1fb3f482612032d45481fa32fd [Industry news] Games for Change and Tencent call for more informed conversation on children and video games in Good Game Club podcast

[Industry news] Games for Change and Tencent call for more informed conversation on children and video games in Good Game Club podcast

Games for Change and Tencent have joined forces to back Raising Good Gamers, a global initiative designed to help parents and caregivers better understand video games and support healthier play. In a new episode of the Good Game Club podcast, Susanna Pollack, President of Games for Change and Danny Marti, Head of Public Affairs at Tencent explore how the public conversation around games, children and wellbeing can move beyond fear and towards understanding.

© Copyright 2026, MCV. BizMedia