MCV/DEVELOP News, events, research and jobs from the games industry
Forget PS4 and Xbox One, one of the biggest marketing campaigns of Christmas will be for a current-gen game. Warner Bros has revealed a huge advertising push behind its new Batman title – Arkham Origins. It includes a blockbuster TV campaign, events, drinks promotions with Kick, plus heavyweight online, digital …
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Pokemon X & Y sell 4m in opening weekend
Nintendo has revealed some impressive sales numbers for Pokemon X & Y’s opening weekend. The games – the first entries in the Pokemon series on 3DS – sold 4m units between them on Saturday October 12th and Sunday October 13th. And Friday October 11th in the UK. The impressive number …
Read More »INTERVIEW: Anshu Mor, Microsoft India
The Xbox One may still be a year away from finding its way to Indian store shelves, but Microsoft India has plenty in the works for the Xbox 360. We speak with Anshu Mor, group head of the company’s interactive entertainment business, about entertainment content on Xbox Live, the Xbox …
Read More »Schappert: Free-to-play the future of the game industry
'The shift to free-to-play is real and happening'
Read More »GAME exclusive Zelda: Link Between Words bonus revealed
GAME has an exclusive pre-order bonus for Legend of Zelda: A Link Between Worlds – a tiny musical treasure chest. The chest plays the series’ famous chest-opening jingle when opened. The pre-order bonus was revealed in a Vine featuring Nintendo CEO Satoru Iwata and Zelda series producer Eiji Aonuma: This …
Read More »Games brands star in Licensing.biz Power List 2013
Licensing.biz this morning unveils its first ever Power List of the most influential brands of 2013. Voted for by 200 independent industry judges – including licensors, licensees, retailers and agents among others – the four categories each had clear winners: Peppa Pig (eOne) was number one in the Character & …
Read More »From triple-A to free-to-play: John Schappert on mobile, PC and a changing industry landscape
The former EA COO and Shiver founder on new business models, small development teams and the future of games
Read More »OpCapita to pocket £70m from Comet collapse – report
The controversy surrounding the collapse GAME-owner OpCapita’s now-defunct retailer Comet has erupted once again. The Financial Times reports that OpCapita’s acquisition vehicle HAL will receive in the region of 70m as a result of Comet’s administration and subsequent liquidation – a fact that if true is likely to once again …
Read More »Pokemon X and Y – The real UK No.1
Pokemon X and Y would have been the real UK No.1, if sales of the games were combined. UK stat tracker Chart-Track lists both games separately, with Pokemon Y at No.3 and Pokemon X at No.4, behind FIFA 14 in second place and GTA V at No.1. But if both …
Read More »GTA V has already beaten Black Ops II, Skyrim and FIFA 13’s lifetime sales on Amazon
Rockstar’s Grand Theft Auto V continues to claim retail records. Amazon has, unsurprisingly, confirmed that GTA V is the fastest selling game ever at the retailer. Perhaps more surprising are the games whose lifetime sales it has already overtaken after less than a month on the market. These include Call …
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