Search Results for: retail

The relationship between games advertising and sales

Generation Media looks at the year-on-year percentage change in video games advertising and sales of boxed titles. The way in which consumers are able to purchase games and consoles in recent years has gone beyond just retail. As such, it has become difficult to understand what is really going on …

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INTERVIEW: Namco Bandai

Namco Bandai US, UK and Europe are now speaking one voice in a bid to be as successful across the West as it is in Japan. MCV speaks toUS VP Carlson Choi, UK VP John Galloway and UK marketing boss Lee Kirton… What has changed for the overseas business? Carlson …

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Call of Duty: Black Ops II named, dated

Leaked images of pre-order cards from US retailer Target have revealed the name and release date of Activision’s next Call of Duty title. Unsurprisingly, the game will be called Call of Duty: Black Ops II. It will be released – presumably worldwide – on November 13th, according to IGN‘s findings. …

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ANALYSIS: Call of Duty’s Online Plan

Call of Duty is past it. The latest sales data revealed that Modern Warfare 3 has (so far) sold fewer copies than 2010’s Black Ops. A whole 4.2 per cent less. According to some corners of the press, the shooter series has peaked. Except it hasn’t. Not one bit. A …

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Nintendo kickstarts new digital push with New Super Mario Bros 2

Further to the news that Wii U will arrive with an aggressive new digital policy, Nintendo has also confirmed a brand new 3DS strategy. The headliner of this is that upcoming August release New Super Mario Bros 2 will be available to download on the same day that it is …

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Star Wars: The Old Republic coming to 38 additional countries

EA is preparing to launch their MMO Star Wars: The Old Republic in countries across the Middle East and parts of Europe. SWTOR will be released through retail and digital distribution in 38 additional countries on top of the ones the game is already available in. The news comes after …

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THQ sells budget division ValuSoft

Budget software company Cosmi has acquired THQ’s value-centric publishing and distribution division ValuSoft. The move ties in with THQ’s widely-publicised new strategy of dropping all but its strongest and most important IP and operations, though the sale of assets is unlikely to quieten observers keen to predict the demise of …

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HMV hosting official Diablo III launch event

Blizzard has confirmed that HMV’s London Oxford Street store will host the official UK launch event for upcoming PC title Diablo III. The fun will kick off at 10:00pm on May 14th with the game going on sale at 11:00pm. There will be a number of giveaways and competitions and …

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Namco Bandai ramps up download business

Dark Souls for PC and One Piece for PS3 will be available to download and buy on the High Street at the same time. Namco Bandai says the move is part of its bid to extend its games IP across multiple platforms. But US VP Carlson Choi expects retail will …

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