MCV/DEVELOP News, events, research and jobs from the games industry
The MCV Industry Excellence Awards will kick off in just a few hours at its new venue: the Lancaster London Hotel. Inbetweeners star Greg Davies will host the 10th Anniversary ceremony, which will celebrate the last decade of games industry achievements. Don’t forget to bring a tenner – GamesAid is …
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Games boss Martin Baxter leaves HMV
HMV’s games category manager Martin Baxter is to leave the retailer, MCV can reveal. He departs to pursue new opportunities outside of the business” with his last day being on April 20th. He joined the company in 2008. HMV is in the process of recruiting a replacement. "I’m going to …
Read More »God of War: Ascension leaked, heading to PS3
Sony hasn’t officially announced the latest in the God of War series, but it’s pretty clear they’re about to. A teaser trailer and box art mockup for God of War: Ascension has leaked out; supposedly less than a day ahead of Sony’s planned reveal date of April 19th. The title …
Read More »Binary Domain PC next week
Sega has announced a release date for the digital PC version of sci-fi squad shooter Binary Domain. The version, developed by Devil’s Details as opposed to the console developer Team CS1, will launch on Friday, April 27th for $39.99 the Sega Blog confirms. It uses Steamworks as DRM software, so …
Read More »Microsoft reports UK growth for Xbox Live
Paid-for Xbox Live games and content are enjoying good growth” in the UK year-on-year, says Microsoft. In an interview with MCV, Xbox Live’s UK product manager Pav Bhardwaj said this includes Arcade releases, Games on Demand titles and extra add-on content. We don’t have any particular numbers as such, but …
Read More »INTERVIEW: Pav Bhardwaj, Xbox Live UK
Microsoft’s Xbox Live UK product manager talks Minecraft, Arcade Next and the future of the Xbox 360 online platform. Tell us about the Arcade Next promotion – why group a bunch of new games under that tagline? How effective have past promotions been? Yeah I think we’ve been quite fortunate. …
Read More »Tesco posts first UK profit decline for 20 years
It may be the biggest and most important retailer in the UK, but supermarket giant Tesco has posted its first fall in UK profits for 20 years. Profits at its UK arm fell one per cent to 2.5bn for the year ending February 25th. UK sales fell 1.2 per cent …
Read More »Analyst predicts sales struggle for Prototype 2
Ahead of its release next week, analyst firm Cowen and Company has predicted that Activision’s Prototype 2 will struggle at retail. Gamasutra reports that that game is likely to see a soft performance" upon release, citing that fact that it has failed to break into Amazon’s Top 100 on either …
Read More »INTERVIEW: Chris Early, Ubisoft
Publishers are honing their digital strategy as downloads become more popular.MCV speaks to Ubisoft’s digital VP Chris Early about what the worldsof retail and downloads can learn from each other… Does digital need traditional retail brands like Assassin’s Creed, Call of Duty and FIFA to grow? Digital’s biggest challenge is …
Read More »Sony DADC ups B2C offering
Distributor Sony DADC will increase its business-to-consumer services when it opens its new warehouse. The firm already supplies retailers with games, and plans to offer ‘enhanced B2C services’ when its Enfield facility is built this summer. Sony DADC is extending its product and services capability portfolio to support the evolution …
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