Search Results for: retail

Farrell reiterates RRP concerns

The standard $59.99/49.99 RRP for console software is keeping people out” of the console market at retail. That’s according to THQ president Brian Farrell, who reiterated his stance at the BMO Capital markets Conference in New York this week. Farrell previously made similar comments in September at the Goldman Sachs …

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OPINION: Steam sceptics must be quick

Everyone MCV spoke to about Valve and its towering digital distribution system Steam has been massively positive about it. At first, that is. Admiration and awe is always followed by bitterness, jealousy and, above all, frustration.Steam, simply, is just much, much better than everyone else. Being brilliant tends to attract …

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Ceasefire on Q4 price wars…

Anger over trade-ins is on the rise again, as retailers turn to pre-owned to drive sales this Christmas. The expected price war over Call of Duty: Black Ops did not materialise this week, and instead High Street stores were encouraging consumers to trade games in to get the FPS for …

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‘Steam’s dominance is bad for the industry’

As a follow-up to today’s story that UK games retailers are threatening to drop Steam-integrated video games, we are reprinting industry consultant Nicholas Lovell’s article from May this year. In his piece, originally published on Gamesbrief, Lovell discusses the five reasons why Steam will destroy the PC games industry. In …

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Valve monopoly is killing PC market

Steam’s grip on the PC download sector has made the market far too competitive to bother with, rivals warn. MCV understands that at least two big-name digital retailers are facing financial difficulties as they struggle to compete. They are now calling on publishers to develop Steam-free SKUs – as Sports …

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GAME and Gamestation Xmas ad blitz

The GAME Group has launched two mammoth Christmas campaigns that aim to attract all possible types of gamer. The marketing plan for GAME is one of the chain’s broadest to date, focusing on the central tagline of ‘Every kind of deal for every kind of gamer’. Ads are already running …

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Do we need to rethink new IP?

Why are we asking this now?It’s been a great year for new games franchises. In fact, last month was one of the most promising with the release of both Enslaved and Vanquish. But both failed to set the chart on fire – Enslaved flashed into the top 10 for one …

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O2 sells Kinect bundles

O2 has announced it is selling Microsoft’s Kinect as part of a special Christmas gaming package for its customers. Anyone eligble for an upgrade on their Pay Monthly tariff will be able to pick up 250GB Xbox 360 and Kinect with Kinect Adventures for 189.99 on a 25 24-month contract. …

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PSP ‘the biggest disappointment of 2010

Sony’s lack of first party software releases for PSP in the last year has mean the handheld has been 2010’s most disappointing performer, according to retailer GameStop. I think Sony did a great job two years ago in terms of coming out with a pretty good line-up of PSP offerings …

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