Tag Archives: christopher-dring

Growing the PlayStation Network

What would you say is the single biggest issue surrounding digital distribution that the games industry has to address? Digital distribution has a number of hills to climb, ranging from technical to behavioural and legal. All are significant so I’m not sure whether one is bigger than another. Forecasting the …

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US: EA Sports Active shops open

EA has launched specific retail stores for its Sports Active range of games in the US. GoNintendo is reporting that the shops can be found in Boston and San Francisco, and opened on November 15th. The stores are open seven days a week, and will close on December 14th. EA …

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Russia pulls Modern Warfare 2 from sale?

Modern Warfare 2 on Xbox 360 and PS3 has been recalled from store shelves in Russia, according to internet reports. A translation found at Hellforge claims that the Russian government has recalled the game due to the controversial airport level, in which gamers play the role of an undercover CIA …

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INTERVIEW: Activision UK (Part Three)

For part one of our interview, click hereFor part two, click here. It’s been a tough year for the games industry, with software sales and hardware sales below what was achieved in 2008. In the final part of our chat with Activision Blizzard’s UK management team, the company discuss the …

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Digital distributors boycott MW2

IGN-owned digital games firm Direct2Drive is refusing to sell Modern Warfare 2 on PC because of its integration with Valve’s Steamworks. All PC copies of Modern Warfare 2 will come with Steamworks, not just the ones sold on Steam, and will benefit from Steamwork’s variety of features, including community integration, …

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Play.com: ‘MW2 sales to eclipse Dark Knight’

Play.com anticipates Modern Warfare 2 to be the best selling entertainment product ever, eclipsing sales of GTA IV, Mama Mia and The Dark Knight. The firm has also revealed that it has taken 150 pre-orders a minute during peak times, and will guarantee launch day delivery as long as consumers …

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INTERVIEW: Activision UK (Part Two)

For part one of our Activision Blizzard interview, click here. Activision Blizzard isn’t know for its new IP, but that’s about to change with Blur and Singularity scheduled for release early next year. In the second of our three part interview with Activision’s UK management team, the firm discusses the …

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GameStop has faith in PSPgo

Despite a lukewarm reception from consumers, and reservations from UK retailers, US giant GameStop feels Sony’s PSPgo has a bright future. The retail firm told IndustryGamers that Sony’s small launch marketing campaign shows Sony is expecting PSPgo sales to build over time. "We clearly supported it in all of our …

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Activision: ‘Guitar Hero as respected as Harley Davidson’

Super-publisher Activision has called its Hero franchise as respected as Harley Davidson and the iPhone. In an exclusive interview with MCV, the firm discusses how Guitar Hero has become bigger than just a video game – with long-term planning key to its success. "Things like Guitar Hero has forced us …

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INTERVIEW Activision UK (Part One)

Activision Blizzard is enjoying its most hectic Q4 in its long history, with the long-awaited Modern Warfare 2 hitting shelves next week. In the first part of our exclusive interview with Activision’s UK management team – UK MD Andrew Brown, marketing director David Tyler and sales director Roy Stackhouse – …

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